Coinbase insider activity
What the executives and directors of Coinbase actually did with their own shares, decoded from their SEC Form 4 filings. Each figure says the stretch of time it covers.
−$337M
net open-market flow, 12 m
0 open-market buys, 12 m
89.9%
of sale value on 10b5-1 plans, 12 m
1,230 days since an insider bought, whole record
The tape: three years of insider trades
Open-market buy
Discretionary sale
Planned sale (10b5-1)
Reported-price path
Routine
Every marker sits at the price reported on the Form 4. The line is the monthly median of all prices insiders reported, so the chart needs no market feed; the grey strip is the routine flow (grants, vestings, tax withholding and gifts) that a headline gets wrong by counting it as selling.
The 141 routine events on the chart, as a list
| Date | Insider | Shares |
|---|---|---|
| Aug 20, 2026 | Davies Christa | 805 |
| Aug 20, 2026 | HAAS ALESIA J | 25K |
| Aug 20, 2026 | Jones Jennifer N. | 7,066 |
| Aug 20, 2026 | Choi Emilie | 54K |
| Aug 20, 2026 | Lehane Chris | 748 |
| Jun 16, 2026 | Andreessen Marc L | 1,150 |
| Jun 16, 2026 | Davies Christa | 1,255 |
| Jun 16, 2026 | Rajaram Gokul | 1,234 |
| Jun 16, 2026 | Kramer Kelly A. | 1,268 |
| Jun 16, 2026 | Lutke Tobias | 1,100 |
| Jun 16, 2026 | Ehrsam Frederick Ernest III | 1,150 |
| Jun 16, 2026 | Lehane Chris | 1,100 |
| Jun 16, 2026 | Clement Paul | 1,915 |
| May 20, 2026 | HAAS ALESIA J | 25K |
| May 20, 2026 | Grewal Paul | 20K |
| May 20, 2026 | Jones Jennifer N. | 7,077 |
| May 20, 2026 | Choi Emilie | 42K |
| May 20, 2026 | Brock Lawrence J | 17K |
| Feb 20, 2026 | HAAS ALESIA J | 15K |
| Feb 20, 2026 | Grewal Paul | 13K |
| Feb 20, 2026 | Jones Jennifer N. | 3,970 |
| Feb 20, 2026 | Choi Emilie | 347K |
| Feb 20, 2026 | Brock Lawrence J | 9,451 |
| Feb 6, 2026 | HAAS ALESIA J | 78K |
| Jan 15, 2026 | Choi Emilie | 481K |
| Jan 5, 2026 | Armstrong Brian | 40K |
| Jan 2, 2026 | WILSON FREDERICK R | 25K |
| Dec 22, 2025 | Armstrong Brian | 40K |
| Dec 8, 2025 | Armstrong Brian | 40K |
| Nov 26, 2025 | Armstrong Brian | 40K |
| Nov 20, 2025 | HAAS ALESIA J | 15K |
| Nov 20, 2025 | Grewal Paul | 16K |
| Nov 20, 2025 | Jones Jennifer N. | 7,920 |
| Nov 20, 2025 | Choi Emilie | 43K |
| Nov 20, 2025 | Brock Lawrence J | 15K |
| Nov 17, 2025 | Armstrong Brian | 40K |
| Oct 1, 2025 | Grewal Paul | 10K |
| Sep 2, 2025 | Grewal Paul | 10K |
| Aug 25, 2025 | Grewal Paul | 10K |
| Aug 20, 2025 | Davies Christa | 748 |
| Aug 20, 2025 | HAAS ALESIA J | 15K |
| Aug 20, 2025 | Grewal Paul | 16K |
| Aug 20, 2025 | Jones Jennifer N. | 7,953 |
| Aug 20, 2025 | Choi Emilie | 43K |
| Aug 20, 2025 | Brock Lawrence J | 15K |
| Aug 20, 2025 | Lehane Chris | 748 |
| Aug 20, 2025 | Clement Paul | 748 |
| Jul 2, 2025 | Grewal Paul | 10K |
| Jun 18, 2025 | Davies Christa | 1,252 |
| Jun 18, 2025 | Ehrsam Frederick Ernest III | 54 |
| Jun 18, 2025 | Lehane Chris | 1,180 |
| Jun 18, 2025 | Clement Paul | 1,252 |
| Jun 14, 2025 | Andreessen Marc L | 1,390 |
| Jun 14, 2025 | Rajaram Gokul | 1,492 |
| Jun 14, 2025 | Kramer Kelly A. | 1,533 |
| Jun 14, 2025 | Lutke Tobias | 1,329 |
| Jun 14, 2025 | Ehrsam Frederick Ernest III | 1,410 |
| Jun 2, 2025 | Grewal Paul | 10K |
| May 27, 2025 | Grewal Paul | 10K |
| May 20, 2025 | HAAS ALESIA J | 15K |
Where the shares went, last 12 months
Every Form 4 movement decomposed: what flowed in (grants, vested equity, purchases) and what flowed out (tax withholding, plan sales, discretionary sales, gifts). Counted in shares, because grants carry no price.
The chart, in numbers
| Flow | Shares |
|---|---|
| Granted | 25K |
| Vested / exercised | 2.2M |
| Withheld for tax | 440K |
| Planned sales (10b5-1) | 1.3M |
| Discretionary sales | 110K |
| Kept | 433K |
Skin in the game
Directly held shares as reported after each trade, indexed to 100 at the start of the window, up to five years back. Direct holdings only: trust and family-entity positions are per-entity in the filings and do not sum honestly, so this chart refuses to guess. The steps are the trades.
The chart, in numbers
| Insider | Start of the window | Latest reported | Indexed, start = 100 |
|---|---|---|---|
| WILSON FREDERICK R | 242K | 185K | 76.4 |
Who holds what
the 14 largest holdings of 17| Insider | Role | Shares held | Buys 12 m | Sales 12 m | 12 m | Last trade |
|---|---|---|---|---|---|---|
| Andreessen Marc L Last trade Sep 8, 2026 | Director | 1.1M | – | $2.5M | net selling over the year: 0 months buying, 1 month selling | Sep 8, 2026 |
| Choi Emilie President & COO Last trade Nov 11, 2025 | COO | 613K | – | $31M | net selling over the year: 0 months buying, 1 month selling | Nov 11, 2025 |
| HAAS ALESIA J Chief Financial Officer Last trade May 15, 2026 | CFO | 382K | – | $73M | net selling over the year: 0 months buying, 8 months selling | May 15, 2026 |
| Lutke Tobias Last trade Feb 7, 2023 | Director | 223K | – | – | Feb 7, 2023 | |
| WILSON FREDERICK R Last trade Sep 1, 2026 | Director | 204K | – | $18M | net selling over the year: 0 months buying, 7 months selling | Sep 1, 2026 |
| Brian Armstrong Living Trust | 10% owner | 199K | – | – | – | |
| Haun Kathryn Last trade Mar 11, 2024 | Director | 146K | – | – | Mar 11, 2024 | |
| Grewal Paul Chief Legal Officer Last trade May 27, 2026 | Officer | 86K | – | $7.2M | net selling over the year: 0 months buying, 4 months selling | May 27, 2026 |
| Armstrong Brian Chairman and CEO Last trade Jan 5, 2026 | CEO | 66K | – | $86M | net selling over the year: 0 months buying, 4 months selling | Jan 5, 2026 |
| Kramer Kelly A. Last trade Dec 20, 2022 | Director | 35K | – | – | Dec 20, 2022 | |
| Rajaram Gokul Last trade Oct 16, 2024 | Director | 10K | – | – | Oct 16, 2024 | |
| Brock Lawrence J Chief People Officer Last trade May 22, 2026 | Officer | 6,100 | – | $3.5M | net selling over the year: 0 months buying, 3 months selling | May 22, 2026 |
| Davies Christa | Director | 3,827 | – | – | – | |
| Lehane Chris | Director | 3,776 | – | – | – |
Open-market trade log
the 60 most recent of 2,950| Date | Insider | Type | Shares | Price | Value | Since trade | Filed |
|---|---|---|---|---|---|---|---|
| Sep 8, 2026 | Andreessen Marc L (Director) 14K shares $181.14 −0.2% since trade filed Sep 10, 2026 | Planned sale (10b5-1) | 14K | $181.14 | $2.5M | −0.2% | Sep 10, 2026 |
| Sep 1, 2026 | WILSON FREDERICK R (Director) 808 shares $181.92 −0.6% since trade filed Sep 3, 2026 | Planned sale (10b5-1) | 808 | $181.92 | $147K | −0.6% | Sep 3, 2026 |
| Sep 1, 2026 | WILSON FREDERICK R (Director) 900 shares $176.12 +2.6% since trade filed Sep 3, 2026 | Planned sale (10b5-1) | 900 | $176.12 | $159K | +2.6% | Sep 3, 2026 |
| Sep 1, 2026 | WILSON FREDERICK R (Director) 992 shares $182.57 −1.0% since trade filed Sep 3, 2026 | Planned sale (10b5-1) | 992 | $182.57 | $181K | −1.0% | Sep 3, 2026 |
| Sep 1, 2026 | WILSON FREDERICK R (Director) 1,183 shares $179.99 +0.4% since trade filed Sep 3, 2026 | Planned sale (10b5-1) | 1,183 | $179.99 | $213K | +0.4% | Sep 3, 2026 |
| Sep 1, 2026 | WILSON FREDERICK R (Director) 1,317 shares $180.77 +0.0% since trade filed Sep 3, 2026 | Planned sale (10b5-1) | 1,317 | $180.77 | $238K | +0.0% | Sep 3, 2026 |
| Sep 1, 2026 | WILSON FREDERICK R (Director) 1,403 shares $178.28 +1.4% since trade filed Sep 3, 2026 | Planned sale (10b5-1) | 1,403 | $178.28 | $250K | +1.4% | Sep 3, 2026 |
| Sep 1, 2026 | WILSON FREDERICK R (Director) 3,397 shares $177.09 +2.1% since trade filed Sep 3, 2026 | Planned sale (10b5-1) | 3,397 | $177.09 | $602K | +2.1% | Sep 3, 2026 |
| Aug 24, 2026 | Jones Jennifer N. (Officer) 2,062 shares $188.75 −4.2% since trade filed Aug 26, 2026 | Planned sale (10b5-1) | 2,062 | $188.75 | $389K | −4.2% | Aug 26, 2026 |
| Aug 3, 2026 | WILSON FREDERICK R (Director) 100 shares $143.91 +25.6% since trade filed Aug 5, 2026 | Planned sale (10b5-1) | 100 | $143.91 | $14K | +25.6% | Aug 5, 2026 |
| Aug 3, 2026 | WILSON FREDERICK R (Director) 354 shares $142.98 +26.4% since trade filed Aug 5, 2026 | Planned sale (10b5-1) | 354 | $142.98 | $51K | +26.4% | Aug 5, 2026 |
| Aug 3, 2026 | WILSON FREDERICK R (Director) 600 shares $144.77 +24.9% since trade filed Aug 5, 2026 | Planned sale (10b5-1) | 600 | $144.77 | $87K | +24.9% | Aug 5, 2026 |
| Aug 3, 2026 | WILSON FREDERICK R (Director) 600 shares $145.41 +24.3% since trade filed Aug 5, 2026 | Planned sale (10b5-1) | 600 | $145.41 | $87K | +24.3% | Aug 5, 2026 |
| Aug 3, 2026 | WILSON FREDERICK R (Director) 624 shares $142.01 +27.3% since trade filed Aug 5, 2026 | Planned sale (10b5-1) | 624 | $142.01 | $89K | +27.3% | Aug 5, 2026 |
| Aug 3, 2026 | WILSON FREDERICK R (Director) 646 shares $142.15 +27.2% since trade filed Aug 5, 2026 | Planned sale (10b5-1) | 646 | $142.15 | $92K | +27.2% | Aug 5, 2026 |
| Aug 3, 2026 | WILSON FREDERICK R (Director) 800 shares $147.66 +22.4% since trade filed Aug 5, 2026 | Planned sale (10b5-1) | 800 | $147.66 | $118K | +22.4% | Aug 5, 2026 |
| Aug 3, 2026 | WILSON FREDERICK R (Director) 1,000 shares $146.60 +23.3% since trade filed Aug 5, 2026 | Planned sale (10b5-1) | 1,000 | $146.60 | $147K | +23.3% | Aug 5, 2026 |
| Aug 3, 2026 | WILSON FREDERICK R (Director) 1,202 shares $150.86 +19.8% since trade filed Aug 5, 2026 | Planned sale (10b5-1) | 1,202 | $150.86 | $181K | +19.8% | Aug 5, 2026 |
| Aug 3, 2026 | WILSON FREDERICK R (Director) 1,298 shares $151.91 +19.0% since trade filed Aug 5, 2026 | Planned sale (10b5-1) | 1,298 | $151.91 | $197K | +19.0% | Aug 5, 2026 |
| Aug 3, 2026 | WILSON FREDERICK R (Director) 1,800 shares $149.87 +20.6% since trade filed Aug 5, 2026 | Planned sale (10b5-1) | 1,800 | $149.87 | $270K | +20.6% | Aug 5, 2026 |
| Aug 3, 2026 | WILSON FREDERICK R (Director) 2,200 shares $148.86 +21.4% since trade filed Aug 5, 2026 | Planned sale (10b5-1) | 2,200 | $148.86 | $327K | +21.4% | Aug 5, 2026 |
| Aug 3, 2026 | WILSON FREDERICK R (Director) 2,761 shares $143.79 +25.7% since trade filed Aug 5, 2026 | Planned sale (10b5-1) | 2,761 | $143.79 | $397K | +25.7% | Aug 5, 2026 |
| Aug 3, 2026 | WILSON FREDERICK R (Director) 10K shares $142.01 +27.3% since trade filed Aug 5, 2026 | Planned sale (10b5-1) | 10K | $142.01 | $1.5M | +27.3% | Aug 5, 2026 |
| Aug 3, 2026 | WILSON FREDERICK R (Director) 11K shares $142.93 +26.5% since trade filed Aug 5, 2026 | Planned sale (10b5-1) | 11K | $142.93 | $1.5M | +26.5% | Aug 5, 2026 |
| Jul 1, 2026 | WILSON FREDERICK R (Director) 100 shares $146.53 +23.4% since trade filed Jul 6, 2026 | Planned sale (10b5-1) | 100 | $146.53 | $15K | +23.4% | Jul 6, 2026 |
| Jul 1, 2026 | WILSON FREDERICK R (Director) 100 shares $147.55 +22.5% since trade filed Jul 6, 2026 | Planned sale (10b5-1) | 100 | $147.55 | $15K | +22.5% | Jul 6, 2026 |
| Jul 1, 2026 | WILSON FREDERICK R (Director) 100 shares $157.93 +14.5% since trade filed Jul 6, 2026 | Planned sale (10b5-1) | 100 | $157.93 | $16K | +14.5% | Jul 6, 2026 |
| Jul 1, 2026 | WILSON FREDERICK R (Director) 200 shares $152.58 +18.5% since trade filed Jul 6, 2026 | Planned sale (10b5-1) | 200 | $152.58 | $31K | +18.5% | Jul 6, 2026 |
| Jul 1, 2026 | WILSON FREDERICK R (Director) 300 shares $148.99 +21.3% since trade filed Jul 6, 2026 | Planned sale (10b5-1) | 300 | $148.99 | $45K | +21.3% | Jul 6, 2026 |
| Jul 1, 2026 | WILSON FREDERICK R (Director) 300 shares $150.17 +20.4% since trade filed Jul 6, 2026 | Planned sale (10b5-1) | 300 | $150.17 | $45K | +20.4% | Jul 6, 2026 |
| Jul 1, 2026 | WILSON FREDERICK R (Director) 300 shares $154.37 +17.1% since trade filed Jul 6, 2026 | Planned sale (10b5-1) | 300 | $154.37 | $46K | +17.1% | Jul 6, 2026 |
| Jul 1, 2026 | WILSON FREDERICK R (Director) 400 shares $151.33 +19.5% since trade filed Jul 6, 2026 | Planned sale (10b5-1) | 400 | $151.33 | $61K | +19.5% | Jul 6, 2026 |
| Jul 1, 2026 | WILSON FREDERICK R (Director) 400 shares $156.83 +15.3% since trade filed Jul 6, 2026 | Planned sale (10b5-1) | 400 | $156.83 | $63K | +15.3% | Jul 6, 2026 |
| Jul 1, 2026 | WILSON FREDERICK R (Director) 800 shares $159.41 +13.4% since trade filed Jul 6, 2026 | Planned sale (10b5-1) | 800 | $159.41 | $128K | +13.4% | Jul 6, 2026 |
| Jul 1, 2026 | WILSON FREDERICK R (Director) 1,100 shares $156.04 +15.9% since trade filed Jul 6, 2026 | Planned sale (10b5-1) | 1,100 | $156.04 | $172K | +15.9% | Jul 6, 2026 |
| Jul 1, 2026 | WILSON FREDERICK R (Director) 1,300 shares $162.53 +11.2% since trade filed Jul 6, 2026 | Planned sale (10b5-1) | 1,300 | $162.53 | $211K | +11.2% | Jul 6, 2026 |
| Jul 1, 2026 | WILSON FREDERICK R (Director) 1,800 shares $163.44 +10.6% since trade filed Jul 6, 2026 | Planned sale (10b5-1) | 1,800 | $163.44 | $294K | +10.6% | Jul 6, 2026 |
| Jul 1, 2026 | WILSON FREDERICK R (Director) 2,800 shares $161.15 +12.2% since trade filed Jul 6, 2026 | Planned sale (10b5-1) | 2,800 | $161.15 | $451K | +12.2% | Jul 6, 2026 |
| Jun 5, 2026 | Jones Jennifer N. (Officer) 2,051 shares $158.15 +14.3% since trade filed Jun 9, 2026 | Planned sale (10b5-1) | 2,051 | $158.15 | $324K | +14.3% | Jun 9, 2026 |
| Jun 1, 2026 | WILSON FREDERICK R (Director) 200 shares $186.17 −2.9% since trade filed Jun 3, 2026 | Planned sale (10b5-1) | 200 | $186.17 | $37K | −2.9% | Jun 3, 2026 |
| Jun 1, 2026 | WILSON FREDERICK R (Director) 500 shares $183.05 −1.3% since trade filed Jun 3, 2026 | Planned sale (10b5-1) | 500 | $183.05 | $92K | −1.3% | Jun 3, 2026 |
| Jun 1, 2026 | WILSON FREDERICK R (Director) 600 shares $177.13 +2.1% since trade filed Jun 3, 2026 | Planned sale (10b5-1) | 600 | $177.13 | $106K | +2.1% | Jun 3, 2026 |
| Jun 1, 2026 | WILSON FREDERICK R (Director) 600 shares $180.19 +0.3% since trade filed Jun 3, 2026 | Planned sale (10b5-1) | 600 | $180.19 | $108K | +0.3% | Jun 3, 2026 |
| Jun 1, 2026 | WILSON FREDERICK R (Director) 900 shares $185.46 −2.5% since trade filed Jun 3, 2026 | Planned sale (10b5-1) | 900 | $185.46 | $167K | −2.5% | Jun 3, 2026 |
| Jun 1, 2026 | WILSON FREDERICK R (Director) 1,000 shares $178.18 +1.5% since trade filed Jun 3, 2026 | Planned sale (10b5-1) | 1,000 | $178.18 | $178K | +1.5% | Jun 3, 2026 |
| Jun 1, 2026 | WILSON FREDERICK R (Director) 1,200 shares $179.32 +0.8% since trade filed Jun 3, 2026 | Planned sale (10b5-1) | 1,200 | $179.32 | $215K | +0.8% | Jun 3, 2026 |
| Jun 1, 2026 | WILSON FREDERICK R (Director) 1,200 shares $184.22 −1.9% since trade filed Jun 3, 2026 | Planned sale (10b5-1) | 1,200 | $184.22 | $221K | −1.9% | Jun 3, 2026 |
| Jun 1, 2026 | WILSON FREDERICK R (Director) 1,491 shares $181.17 −0.2% since trade filed Jun 3, 2026 | Planned sale (10b5-1) | 1,491 | $181.17 | $270K | −0.2% | Jun 3, 2026 |
| Jun 1, 2026 | WILSON FREDERICK R (Director) 2,309 shares $182.22 −0.8% since trade filed Jun 3, 2026 | Planned sale (10b5-1) | 2,309 | $182.22 | $421K | −0.8% | Jun 3, 2026 |
| May 27, 2026 | Grewal Paul (Officer) 25 shares $179.54 +0.7% since trade filed May 29, 2026 | Planned sale (10b5-1) | 25 | $179.54 | $4K | +0.7% | May 29, 2026 |
| May 27, 2026 | Grewal Paul (Officer) 183 shares $176.93 +2.2% since trade filed May 29, 2026 | Planned sale (10b5-1) | 183 | $176.93 | $32K | +2.2% | May 29, 2026 |
| May 27, 2026 | Grewal Paul (Officer) 321 shares $174.99 +3.3% since trade filed May 29, 2026 | Planned sale (10b5-1) | 321 | $174.99 | $56K | +3.3% | May 29, 2026 |
| May 27, 2026 | Grewal Paul (Officer) 388 shares $178.91 +1.0% since trade filed May 29, 2026 | Planned sale (10b5-1) | 388 | $178.91 | $69K | +1.0% | May 29, 2026 |
| May 27, 2026 | Grewal Paul (Officer) 454 shares $177.72 +1.7% since trade filed May 29, 2026 | Planned sale (10b5-1) | 454 | $177.72 | $81K | +1.7% | May 29, 2026 |
| May 27, 2026 | Grewal Paul (Officer) 589 shares $175.79 +2.8% since trade filed May 29, 2026 | Planned sale (10b5-1) | 589 | $175.79 | $104K | +2.8% | May 29, 2026 |
| May 22, 2026 | Brock Lawrence J (Officer) 300 shares $191.47 −5.6% since trade filed May 27, 2026 | Planned sale (10b5-1) | 300 | $191.47 | $57K | −5.6% | May 27, 2026 |
| May 22, 2026 | Brock Lawrence J (Officer) 300 shares $194.57 −7.1% since trade filed May 27, 2026 | Planned sale (10b5-1) | 300 | $194.57 | $58K | −7.1% | May 27, 2026 |
| May 22, 2026 | Brock Lawrence J (Officer) 400 shares $193.63 −6.6% since trade filed May 27, 2026 | Planned sale (10b5-1) | 400 | $193.63 | $77K | −6.6% | May 27, 2026 |
| May 22, 2026 | Brock Lawrence J (Officer) 500 shares $186.27 −3.0% since trade filed May 27, 2026 | Planned sale (10b5-1) | 500 | $186.27 | $93K | −3.0% | May 27, 2026 |
| May 22, 2026 | Brock Lawrence J (Officer) 500 shares $192.71 −6.2% since trade filed May 27, 2026 | Planned sale (10b5-1) | 500 | $192.71 | $96K | −6.2% | May 27, 2026 |
“Since trade” compares with the latest insider-implied price, not a market quote: these pages are built from filings alone. A role here is the one on that day's Form 4, so somebody promoted since appears under both titles.
Filing hygiene
429 Forms 4, 3 years
3 filed late
7 amendments
2.1 avg. days to file
How to read this
A Form 4 transaction code decides everything. P is an open-market purchase and S an open-market sale; those two are the only codes where an insider chose to trade. A is a grant, M an option exercise or vesting, F shares withheld to cover tax, G a gift. Most “insiders dumped billions” headlines are code F and M mechanics.
Sales flagged 10b5-1 run on a plan the insider adopted in advance; since 2023 every Form 4 carries that flag. Buys have historically predicted returns, sales mostly have not, and this page states filings, not advice.