Keurig Dr Pepper insider activity
What the executives and directors of Keurig Dr Pepper actually did with their own shares, decoded from their SEC Form 4 filings. Each figure says the stretch of time it covers.
−$1.1M
net open-market flow, 12 m
1 open-market buy, 12 m
0%
of sale value on 10b5-1 plans, 12 m
27 days since an insider bought, whole record
The tape: three years of insider trades
Open-market buy
Discretionary sale
Planned sale (10b5-1)
Reported-price path
Routine
Every marker sits at the price reported on the Form 4. The line is the monthly median of all prices insiders reported, so the chart needs no market feed; the grey strip is the routine flow (grants, vestings, tax withholding and gifts) that a headline gets wrong by counting it as selling.
The 72 routine events on the chart, as a list
| Date | Insider | Shares |
|---|---|---|
| Sep 14, 2026 | Sandler Debra A. | 2,285 |
| Sep 14, 2026 | Shoemaker Anthony | 84K |
| Sep 14, 2026 | Gorli Eric | 4,623 |
| Jun 1, 2026 | Stephens Angela A. | 4,111 |
| May 20, 2026 | Cofer Timothy P. | 123K |
| Mar 5, 2026 | Stephens Angela A. | 20K |
| Mar 5, 2026 | Gamgort Robert James | 211K |
| Mar 5, 2026 | DeNooyer Mary Beth | 41K |
| Mar 5, 2026 | Shoemaker Anthony | 35K |
| Mar 5, 2026 | Johnson Roger Frederick | 46K |
| Mar 5, 2026 | Gorli Eric | 27K |
| Mar 5, 2026 | Lemire Olivier | 20K |
| Mar 5, 2026 | Cofer Timothy P. | 43K |
| Mar 3, 2026 | PATSLEY PAMELA H | 5,226 |
| Mar 3, 2026 | Singer Robert S | 5,226 |
| Mar 3, 2026 | Hickman Juliette | 5,226 |
| Sep 15, 2025 | Shoemaker Anthony | 3,150 |
| Sep 15, 2025 | Johnson Roger Frederick | 12K |
| Sep 15, 2025 | Gorli Eric | 14K |
| Sep 15, 2025 | Lemire Olivier | 5,959 |
| May 30, 2025 | Stephens Angela A. | 4,111 |
| May 20, 2025 | Cofer Timothy P. | 92K |
| May 19, 2025 | Shoemaker Anthony | 49K |
| Mar 12, 2025 | PATSLEY PAMELA H | 6,960 |
| Mar 12, 2025 | Singer Robert S | 6,960 |
| Mar 12, 2025 | Stephens Angela A. | 5,070 |
| Mar 12, 2025 | Gamgort Robert James | 56K |
| Mar 12, 2025 | DeNooyer Mary Beth | 9,206 |
| Mar 12, 2025 | Michaels Paul S. | 6,960 |
| Mar 12, 2025 | Johnson Roger Frederick | 5,296 |
| Mar 12, 2025 | Minogue Patrick | 5,337 |
| Mar 12, 2025 | Gorli Eric | 4,598 |
| Mar 3, 2025 | Stephens Angela A. | 13K |
| Mar 3, 2025 | Gamgort Robert James | 142K |
| Mar 3, 2025 | DeNooyer Mary Beth | 23K |
| Mar 3, 2025 | Shoemaker Anthony | 19K |
| Mar 3, 2025 | Johnson Roger Frederick | 13K |
| Mar 3, 2025 | Minogue Patrick | 14K |
| Mar 3, 2025 | Gorli Eric | 13K |
| Jan 15, 2025 | Gamgort Robert James | 98K |
| Nov 22, 2024 | Sudhanshu Priyadarshi | 36K |
| Sep 16, 2024 | Shoemaker Anthony | 5,342 |
| Sep 16, 2024 | Johnson Roger Frederick | 14K |
| Sep 16, 2024 | Minogue Patrick | 6,439 |
| Sep 16, 2024 | Oxender Monique | 8,139 |
| Sep 13, 2024 | DeNooyer Mary Beth | 187K |
| Jul 26, 2024 | Gamgort Robert James | 178K |
| Jun 14, 2024 | Cofer Timothy P. | 800 |
| Mar 12, 2024 | Stephens Angela A. | 5,071 |
| Mar 12, 2024 | Gamgort Robert James | 57K |
| Mar 12, 2024 | DeNooyer Mary Beth | 8,242 |
| Mar 12, 2024 | Archambault Matthew Andrew | 5,276 |
| Mar 12, 2024 | Johnson Roger Frederick | 5,154 |
| Mar 12, 2024 | Minogue Patrick | 5,339 |
| Mar 12, 2024 | Oxender Monique | 2,814 |
| Mar 4, 2024 | PATSLEY PAMELA H | 6,143 |
| Mar 4, 2024 | YOUNG LARRY D | 6,143 |
| Mar 4, 2024 | HARF PETER | 6,143 |
| Mar 4, 2024 | Singer Robert S | 6,143 |
| Mar 4, 2024 | Stephens Angela A. | 34K |
Where the shares went, last 12 months
Every Form 4 movement decomposed: what flowed in (grants, vested equity, purchases) and what flowed out (tax withholding, plan sales, discretionary sales, gifts). Counted in shares, because grants carry no price.
The chart, in numbers
| Flow | Shares |
|---|---|
| Vested / exercised | 488K |
| Bought on market | 7,862 |
| Withheld for tax | 190K |
| Discretionary sales | 44K |
| Kept | 263K |
Skin in the game
Directly held shares as reported after each trade, indexed to 100 at the start of the window, up to five years back. Direct holdings only: trust and family-entity positions are per-entity in the filings and do not sum honestly, so this chart refuses to guess. The steps are the trades.
The chart, in numbers
| Insider | Start of the window | Latest reported | Indexed, start = 100 |
|---|---|---|---|
| Lucresca SE | 383M | 134M | 35 |
| JAB Forest B.V. | 383M | 134M | 35 |
| Agnaten SE | 383M | 134M | 35 |
| JAB Holdings B.V. | 383M | 134M | 35 |
| JAB Holding Co s.a r.l. | 383M | 134M | 35 |
Who holds what
the 14 largest holdings of 34| Insider | Role | Shares held | Buys 12 m | Sales 12 m | 12 m | Last trade |
|---|---|---|---|---|---|---|
| Lucresca SE Last trade Feb 26, 2025 | 10% owner | 607M | – | – | Feb 26, 2025 | |
| JAB Forest B.V. Last trade Mar 15, 2024 | 10% owner | 607M | – | – | Mar 15, 2024 | |
| Agnaten SE | 10% owner | 607M | – | – | – | |
| JAB Holdings B.V. | 10% owner | 607M | – | – | – | |
| JAB Holding Co s.a r.l. | 10% owner | 607M | – | – | – | |
| Maple Holdings B.V. Last trade Mar 15, 2024 | 10% owner | 607M | – | – | Mar 15, 2024 | |
| Acorn Holdings B.V. | 10% owner | 607M | – | – | – | |
| Joh. A. Benckiser s.a.r.l. | 10% owner | 607M | – | – | – | |
| JAB Investments S.a r.l. | 10% owner | 607M | – | – | – | |
| JAB Coffee & Beverages B.V. Last trade Mar 15, 2024 | 10% owner | 607M | – | – | Mar 15, 2024 | |
| HARF PETER Last trade Mar 5, 2024 | Director | 3.8M | – | – | Mar 5, 2024 | |
| Goudet Olivier Last trade Mar 5, 2024 | Director | 3.7M | – | – | Mar 5, 2024 | |
| Gamgort Robert James Last trade Aug 20, 2025 | Director | 2.0M | – | – | Aug 20, 2025 | |
| YOUNG LARRY D Last trade Dec 1, 2022 | Director | 625K | – | – | Dec 1, 2022 |
Open-market trade log
the 60 most recent of 624| Date | Insider | Type | Shares | Price | Value | Since trade | Filed |
|---|---|---|---|---|---|---|---|
| Sep 9, 2026 | DeNooyer Mary Beth (Officer) 12K shares $32.30 +0.8% since trade filed Sep 10, 2026 | Discretionary sale | 12K | $32.30 | $388K | +0.8% | Sep 10, 2026 |
| Sep 8, 2026 | DeNooyer Mary Beth (Officer) 12K shares $32.55 +0.0% since trade filed Sep 10, 2026 | Discretionary sale | 12K | $32.55 | $391K | +0.0% | Sep 10, 2026 |
| Sep 3, 2026 | Stephens Angela A. (Officer) 9,500 shares $32.70 −0.5% since trade filed Sep 4, 2026 | Discretionary sale | 9,500 | $32.70 | $311K | −0.5% | Sep 4, 2026 |
| Aug 25, 2026 | Alt Aaron E (Director) 7,862 shares $31.83 +2.3% since trade filed Aug 27, 2026 | Open-market buy | 7,862 | $31.83 | $250K | +2.3% | Aug 27, 2026 |
| Dec 12, 2025 | Stephens Angela A. (Officer) 10K shares $29.52 +10.3% since trade filed Dec 16, 2025 | Discretionary sale | 10K | $29.52 | $295K | +10.3% | Dec 16, 2025 |
| Sep 11, 2025 | Gorli Eric (Officer) 9,175 shares $27.69 +17.6% since trade filed Sep 12, 2025 | Open-market buy | 9,175 | $27.69 | $254K | +17.6% | Sep 12, 2025 |
| Aug 20, 2025 | Gamgort Robert James (Director) 7,601 shares $35.91 −9.4% since trade filed Aug 22, 2025 | Planned sale (10b5-1) | 7,601 | $35.91 | $273K | −9.4% | Aug 22, 2025 |
| Aug 1, 2025 | Gamgort Robert James (Director) 208K shares $32.90 −1.1% since trade filed Aug 5, 2025 | Planned sale (10b5-1) | 208K | $32.90 | $6.8M | −1.1% | Aug 5, 2025 |
| Jul 29, 2025 | Gamgort Robert James (Director) 208K shares $33.18 −1.9% since trade filed Jul 31, 2025 | Planned sale (10b5-1) | 208K | $33.18 | $6.9M | −1.9% | Jul 31, 2025 |
| Jul 17, 2025 | DeNooyer Mary Beth (Officer) 12K shares $33.66 −3.3% since trade filed Jul 18, 2025 | Planned sale (10b5-1) | 12K | $33.66 | $404K | −3.3% | Jul 18, 2025 |
| Jul 1, 2025 | DeNooyer Mary Beth (Officer) 111 shares $34.05 −4.4% since trade filed Jul 2, 2025 | Planned sale (10b5-1) | 111 | $34.05 | $4K | −4.4% | Jul 2, 2025 |
| Jul 1, 2025 | DeNooyer Mary Beth (Officer) 12K shares $33.64 −3.2% since trade filed Jul 2, 2025 | Planned sale (10b5-1) | 12K | $33.64 | $400K | −3.2% | Jul 2, 2025 |
| Jun 20, 2025 | DeNooyer Mary Beth (Officer) 12K shares $33.64 −3.2% since trade filed Jun 24, 2025 | Discretionary sale | 12K | $33.64 | $404K | −3.2% | Jun 24, 2025 |
| Jun 4, 2025 | Van de Ven Michael G (Director) 15K shares $33.20 −2.0% since trade filed Jun 6, 2025 | Open-market buy | 15K | $33.20 | $498K | −2.0% | Jun 6, 2025 |
| Jun 3, 2025 | DeNooyer Mary Beth (Officer) 12K shares $32.92 −1.1% since trade filed Jun 4, 2025 | Discretionary sale | 12K | $32.92 | $395K | −1.1% | Jun 4, 2025 |
| Jun 2, 2025 | Gamgort Robert James (Director) 208K shares $33.10 −1.7% since trade filed Jun 4, 2025 | Discretionary sale | 208K | $33.10 | $6.9M | −1.7% | Jun 4, 2025 |
| May 22, 2025 | DeNooyer Mary Beth (Officer) 12K shares $33.21 −2.0% since trade filed May 23, 2025 | Discretionary sale | 12K | $33.21 | $399K | −2.0% | May 23, 2025 |
| May 7, 2025 | Stephens Angela A. (Officer) 15K shares $34.24 −4.9% since trade filed May 8, 2025 | Discretionary sale | 15K | $34.24 | $496K | −4.9% | May 8, 2025 |
| May 6, 2025 | DeNooyer Mary Beth (Officer) 12K shares $34.11 −4.6% since trade filed May 8, 2025 | Discretionary sale | 12K | $34.11 | $409K | −4.6% | May 8, 2025 |
| May 1, 2025 | Gamgort Robert James (Director) 208K shares $34.12 −4.6% since trade filed May 1, 2025 | Discretionary sale | 208K | $34.12 | $7.1M | −4.6% | May 1, 2025 |
| Apr 29, 2025 | Gamgort Robert James (Director) 208K shares $33.96 −4.2% since trade filed May 1, 2025 | Discretionary sale | 208K | $33.96 | $7.1M | −4.2% | May 1, 2025 |
| Apr 17, 2025 | DeNooyer Mary Beth (Officer) 12K shares $35.59 −8.5% since trade filed Apr 18, 2025 | Discretionary sale | 12K | $35.59 | $427K | −8.5% | Apr 18, 2025 |
| Apr 1, 2025 | DeNooyer Mary Beth (Officer) 12K shares $34.78 −6.4% since trade filed Apr 3, 2025 | Discretionary sale | 12K | $34.78 | $417K | −6.4% | Apr 3, 2025 |
| Mar 20, 2025 | DeNooyer Mary Beth (Officer) 12K shares $33.39 −2.5% since trade filed Mar 21, 2025 | Discretionary sale | 12K | $33.39 | $401K | −2.5% | Mar 21, 2025 |
| Mar 4, 2025 | Gamgort Robert James (Officer) 416K shares $34.29 −5.1% since trade filed Mar 5, 2025 | Discretionary sale | 416K | $34.29 | $14M | −5.1% | Mar 5, 2025 |
| Mar 4, 2025 | DeNooyer Mary Beth (Officer) 12K shares $34.05 −4.4% since trade filed Mar 5, 2025 | Discretionary sale | 12K | $34.05 | $409K | −4.4% | Mar 5, 2025 |
| Mar 3, 2025 | Stephens Angela A. (Officer) 7,350 shares $34.17 −4.7% since trade filed Mar 5, 2025 | Discretionary sale | 7,350 | $34.17 | $251K | −4.7% | Mar 5, 2025 |
| Feb 26, 2025 | Lucresca SE (10% owner) 84M shares $32.65 −0.3% since trade filed Feb 28, 2025 | Discretionary sale | 84M | $32.65 | $2.7B | −0.3% | Feb 28, 2025 |
| Jan 29, 2025 | Lucresca SE (10% owner) 3.6M shares $33.34 −2.4% since trade filed Jan 31, 2025 | Open-market buy | 3.6M | $33.34 | $121M | −2.4% | Jan 31, 2025 |
| Oct 30, 2024 | Lucresca SE (10% owner) 69M shares $32.65 −0.3% since trade filed Oct 30, 2024 | Discretionary sale | 69M | $32.65 | $2.3B | −0.3% | Oct 30, 2024 |
| May 23, 2024 | Archambault Matthew Andrew (Officer) 8,000 shares $34.19 −4.8% since trade filed May 24, 2024 | Discretionary sale | 8,000 | $34.19 | $274K | −4.8% | May 24, 2024 |
| Apr 30, 2024 | Stephens Angela A. (Officer) 25K shares $33.61 −3.2% since trade filed May 2, 2024 | Discretionary sale | 25K | $33.61 | $840K | −3.2% | May 2, 2024 |
| Apr 30, 2024 | Minogue Patrick (Officer) 17K shares $33.59 −3.1% since trade filed May 2, 2024 | Discretionary sale | 17K | $33.59 | $581K | −3.1% | May 2, 2024 |
| Apr 26, 2024 | Johnson Roger Frederick (Officer) 31K shares $33.82 −3.8% since trade filed Apr 30, 2024 | Discretionary sale | 31K | $33.82 | $1.1M | −3.8% | Apr 30, 2024 |
| Mar 15, 2024 | Lucresca SE (10% owner) 13M shares $28.90 +12.6% since trade filed Mar 18, 2024 | Discretionary sale | 13M | $28.90 | $377M | +12.6% | Mar 18, 2024 |
| Mar 15, 2024 | JAB Forest B.V. (10% owner) 13M shares $28.90 +12.6% since trade filed Mar 18, 2024 | Discretionary sale | 13M | $28.90 | $377M | +12.6% | Mar 18, 2024 |
| Mar 15, 2024 | JAB BevCo B.V. (10% owner) 13M shares $28.90 +12.6% since trade filed Mar 18, 2024 | Discretionary sale | 13M | $28.90 | $377M | +12.6% | Mar 18, 2024 |
| Mar 15, 2024 | JAB Coffee & Beverages B.V. (10% owner) 13M shares $28.90 +12.6% since trade filed Mar 18, 2024 | Discretionary sale | 13M | $28.90 | $377M | +12.6% | Mar 18, 2024 |
| Mar 8, 2024 | Lucresca SE (10% owner) 35M shares $28.90 +12.6% since trade filed Mar 12, 2024 | Discretionary sale | 35M | $28.90 | $1.0B | +12.6% | Mar 12, 2024 |
| Mar 8, 2024 | JAB Forest B.V. (10% owner) 35M shares $28.90 +12.6% since trade filed Mar 12, 2024 | Discretionary sale | 35M | $28.90 | $1.0B | +12.6% | Mar 12, 2024 |
| Mar 8, 2024 | JAB BevCo B.V. (10% owner) 35M shares $28.90 +12.6% since trade filed Mar 12, 2024 | Discretionary sale | 35M | $28.90 | $1.0B | +12.6% | Mar 12, 2024 |
| Mar 8, 2024 | JAB Coffee & Beverages B.V. (10% owner) 35M shares $28.90 +12.6% since trade filed Mar 12, 2024 | Discretionary sale | 35M | $28.90 | $1.0B | +12.6% | Mar 12, 2024 |
| Mar 7, 2024 | Rotem-Wildeman Karin (Officer) 4,075 shares $29.11 +11.8% since trade filed Mar 11, 2024 | Open-market buy | 4,075 | $29.11 | $119K | +11.8% | Mar 11, 2024 |
| Mar 6, 2024 | Singer Robert S (Director) 2,000 shares $29.24 +11.3% since trade filed Mar 6, 2024 | Discretionary sale | 2,000 | $29.24 | $58K | +11.3% | Mar 6, 2024 |
| Mar 5, 2024 | HARF PETER (Director) 172K shares $29.10 +11.9% since trade filed Mar 7, 2024 | Open-market buy | 172K | $29.10 | $5.0M | +11.9% | Mar 7, 2024 |
| Mar 5, 2024 | Singer Robert S (Director) 12K shares $29.25 +11.3% since trade filed Mar 6, 2024 | Discretionary sale | 12K | $29.25 | $355K | +11.3% | Mar 6, 2024 |
| Mar 5, 2024 | Lucresca SE (10% owner) 52M shares $28.90 +12.6% since trade filed Mar 7, 2024 | Discretionary sale | 52M | $28.90 | $1.5B | +12.6% | Mar 7, 2024 |
| Mar 5, 2024 | Gamgort Robert James (CEO) 172K shares $29.10 +11.9% since trade filed Mar 5, 2024 | Open-market buy | 172K | $29.10 | $5.0M | +11.9% | Mar 5, 2024 |
| Mar 5, 2024 | JAB Forest B.V. (10% owner) 52M shares $28.90 +12.6% since trade filed Mar 7, 2024 | Discretionary sale | 52M | $28.90 | $1.5B | +12.6% | Mar 7, 2024 |
| Mar 5, 2024 | Goudet Olivier (Director) 172K shares $29.10 +11.9% since trade filed Mar 7, 2024 | Open-market buy | 172K | $29.10 | $5.0M | +11.9% | Mar 7, 2024 |
| Mar 5, 2024 | JAB BevCo B.V. (10% owner) 52M shares $28.90 +12.6% since trade filed Mar 7, 2024 | Discretionary sale | 52M | $28.90 | $1.5B | +12.6% | Mar 7, 2024 |
| Mar 5, 2024 | Sudhanshu Priyadarshi (CFO) 86K shares $29.10 +11.9% since trade filed Mar 5, 2024 | Open-market buy | 86K | $29.10 | $2.5M | +11.9% | Mar 5, 2024 |
| Mar 5, 2024 | JAB Coffee & Beverages B.V. (10% owner) 52M shares $28.90 +12.6% since trade filed Mar 7, 2024 | Discretionary sale | 52M | $28.90 | $1.5B | +12.6% | Mar 7, 2024 |
| Dec 12, 2023 | Oxender Monique (Officer) 6,000 shares $32.72 −0.5% since trade filed Dec 14, 2023 | Open-market buy | 6,000 | $32.72 | $196K | −0.5% | Dec 14, 2023 |
| Nov 8, 2023 | Cofer Timothy P. (COO) 15K shares $31.06 +4.8% since trade filed Nov 8, 2023 | Open-market buy | 15K | $31.06 | $466K | +4.8% | Nov 8, 2023 |
| Nov 8, 2023 | Archambault Matthew Andrew (Officer) 16K shares $31.07 +4.8% since trade filed Nov 9, 2023 | Discretionary sale | 16K | $31.07 | $497K | +4.8% | Nov 9, 2023 |
| Nov 7, 2023 | Cofer Timothy P. (COO) 35K shares $31.10 +4.7% since trade filed Nov 8, 2023 | Open-market buy | 35K | $31.10 | $1.1M | +4.7% | Nov 8, 2023 |
| Nov 6, 2023 | Cofer Timothy P. (COO) 50K shares $31.26 +4.1% since trade filed Nov 8, 2023 | Open-market buy | 50K | $31.26 | $1.6M | +4.1% | Nov 8, 2023 |
| Oct 27, 2023 | Rotem-Wildeman Karin (Officer) 7,050 shares $29.95 +8.7% since trade filed Oct 30, 2023 | Open-market buy | 7,050 | $29.95 | $211K | +8.7% | Oct 30, 2023 |
| Sep 15, 2023 | Archambault Matthew Andrew (Officer) 40K shares $33.61 −3.2% since trade filed Sep 15, 2023 | Discretionary sale | 40K | $33.61 | $1.3M | −3.2% | Sep 15, 2023 |
“Since trade” compares with the latest insider-implied price, not a market quote: these pages are built from filings alone. A role here is the one on that day's Form 4, so somebody promoted since appears under both titles.
Filing hygiene
182 Forms 4, 3 years
0 filed late
0 amendments
1.7 avg. days to file
How to read this
A Form 4 transaction code decides everything. P is an open-market purchase and S an open-market sale; those two are the only codes where an insider chose to trade. A is a grant, M an option exercise or vesting, F shares withheld to cover tax, G a gift. Most “insiders dumped billions” headlines are code F and M mechanics.
Sales flagged 10b5-1 run on a plan the insider adopted in advance; since 2023 every Form 4 carries that flag. Buys have historically predicted returns, sales mostly have not, and this page states filings, not advice.