Altria insider activity
What the executives and directors of Altria actually did with their own shares, decoded from their SEC Form 4 filings. Each figure says the stretch of time it covers.
The tape: three years of insider trades
Every marker sits at the price reported on the Form 4. The line is the monthly median of all prices insiders reported, so the chart needs no market feed; the grey strip is the routine flow (grants, vestings, tax withholding and gifts) that a headline gets wrong by counting it as selling.
The 66 routine events on the chart, as a list
| Date | Insider | Shares |
|---|---|---|
| May 14, 2026 | McQUADE KATHRYN B. | 4,656 |
| May 14, 2026 | YZAGUIRRE MARIO MAX | 2,571 |
| May 14, 2026 | KELLY ENNIS DEBRA J | 2,571 |
| May 14, 2026 | SHANKS VIRGINIA E | 2,571 |
| May 14, 2026 | Strahlman Ellen R | 2,571 |
| May 14, 2026 | Connelly Marjorie Mary | 2,571 |
| May 14, 2026 | Stoddart Richard S | 2,571 |
| May 14, 2026 | Davis Robert Matthews | 2,571 |
| May 14, 2026 | Clarke Ian L.T. | 2,571 |
| May 13, 2026 | Mancuso Salvatore | 41K |
| Feb 26, 2026 | Mancuso Salvatore | 60K |
| Feb 26, 2026 | Whitaker Charles N. | 32K |
| Feb 26, 2026 | Begley Jody L | 57K |
| Feb 26, 2026 | Newman Heather A. | 35K |
| Feb 26, 2026 | McCarter Robert A. III | 33K |
| Feb 26, 2026 | Patterson Katie F | 2,276 |
| Feb 26, 2026 | Gifford William F. Jr. | 132K |
| Feb 4, 2026 | Gifford William F. Jr. | 16K |
| Dec 9, 2025 | Whitaker Charles N. | 17K |
| Dec 9, 2025 | Newman Heather A. | 26K |
| Aug 21, 2025 | Mancuso Salvatore | 15K |
| Aug 21, 2025 | Whitaker Charles N. | 10K |
| Aug 21, 2025 | Newman Heather A. | 10K |
| May 15, 2025 | McQUADE KATHRYN B. | 5,828 |
| May 15, 2025 | YZAGUIRRE MARIO MAX | 3,219 |
| May 15, 2025 | KELLY ENNIS DEBRA J | 3,219 |
| May 15, 2025 | MUNOZ GEORGE | 3,219 |
| May 15, 2025 | SHANKS VIRGINIA E | 3,219 |
| May 15, 2025 | Strahlman Ellen R | 3,219 |
| May 15, 2025 | Connelly Marjorie Mary | 3,219 |
| May 15, 2025 | Stoddart Richard S | 3,219 |
| May 15, 2025 | Davis Robert Matthews | 3,219 |
| May 15, 2025 | Clarke Ian L.T. | 3,219 |
| Apr 16, 2025 | Gifford William F. Jr. | 68K |
| Feb 27, 2025 | Gifford William F. Jr. | 189K |
| Feb 27, 2025 | Mancuso Salvatore | 59K |
| Feb 27, 2025 | Whitaker Charles N. | 29K |
| Feb 27, 2025 | Begley Jody L | 60K |
| Feb 27, 2025 | D'Ambrosia Steve | 5,952 |
| Feb 27, 2025 | Newman Heather A. | 33K |
| Feb 27, 2025 | McCarter Robert A. III | 32K |
| Jan 28, 2025 | McCarter Robert A. III | 4,262 |
| Dec 10, 2024 | Begley Jody L | 27K |
| May 16, 2024 | McQUADE KATHRYN B. | 7,057 |
| May 16, 2024 | YZAGUIRRE MARIO MAX | 3,800 |
| May 16, 2024 | KELLY ENNIS DEBRA J | 3,800 |
| May 16, 2024 | MUNOZ GEORGE | 3,800 |
| May 16, 2024 | SHANKS VIRGINIA E | 3,800 |
| May 16, 2024 | Strahlman Ellen R | 3,800 |
| May 16, 2024 | Connelly Marjorie Mary | 3,800 |
| May 16, 2024 | Davis Robert Matthews | 3,800 |
| May 16, 2024 | Clarke Ian L.T. | 3,800 |
| Apr 1, 2024 | McCarter Robert A. III | 34K |
| Feb 28, 2024 | SURGNER W HILDEBRANDT JR | 8,509 |
| Feb 28, 2024 | Gifford William F. Jr. | 190K |
| Feb 28, 2024 | Mancuso Salvatore | 61K |
| Feb 28, 2024 | Whitaker Charles N. | 27K |
| Feb 28, 2024 | Bryant Daniel J | 9,345 |
| Feb 28, 2024 | Begley Jody L | 61K |
| Feb 28, 2024 | D'Ambrosia Steve | 6,663 |
Where the shares went, last 12 months
Every Form 4 movement decomposed: what flowed in (grants, vested equity, purchases) and what flowed out (tax withholding, plan sales, discretionary sales, gifts). Counted in shares, because grants carry no price.
The chart, in numbers
| Flow | Shares |
|---|---|
| Granted | 338K |
| Bought on market | 1,500 |
| Withheld for tax | 122K |
| Discretionary sales | 36K |
| Gifts | 16K |
| Kept | 166K |
Skin in the game
Directly held shares as reported after each trade, indexed to 100 at the start of the window, up to five years back. Direct holdings only: trust and family-entity positions are per-entity in the filings and do not sum honestly, so this chart refuses to guess. The steps are the trades.
The chart, in numbers
| Insider | Start of the window | Latest reported | Indexed, start = 100 |
|---|---|---|---|
| Gifford William F. Jr. | 500K | 682K | 136.5 |
| Begley Jody L | 195K | 313K | 160.2 |
| Mancuso Salvatore | 188K | 321K | 171 |
| Whitaker Charles N. | 163K | 181K | 110.8 |
| Newman Heather A. | 84K | 159K | 189.1 |
Who holds what
the 14 largest holdings of 21| Insider | Role | Shares held | Buys 12 m | Sales 12 m | 12 m | Last trade |
|---|---|---|---|---|---|---|
| Gifford William F. Jr. VP and Treasurer | Officer | 745K | – | – | – | |
| Begley Jody L EVP and COO Last trade May 2, 2019 | COO | 330K | – | – | May 2, 2019 | |
| Mancuso Salvatore Chief Executive Officer | CEO | 321K | – | – | – | |
| Garnick Murray R EVP & General Counsel | Officer | 220K | – | – | – | |
| Whitaker Charles N. SVP, Chief HR Off. & CCO Last trade Mar 5, 2026 | Officer | 181K | – | $1.9M | net selling over the year: 0 months buying, 1 month selling | Mar 5, 2026 |
| Newman Heather A. SVP, Ch.Strategy & Growth Off | Officer | 170K | – | – | – | |
| McCarter Robert A. III EVP & General Counsel | Officer | 128K | – | – | – | |
| MUNOZ GEORGE Last trade May 23, 2017 | Director | 121K | – | – | May 23, 2017 | |
| McQUADE KATHRYN B. Last trade Sep 9, 2026 | Director | 115K | $101K | – | net buying over the year: 1 month buying, 0 months selling | Sep 9, 2026 |
| KELLY ENNIS DEBRA J Last trade May 26, 2026 | Director | 74K | – | $418K | net selling over the year: 0 months buying, 1 month selling | May 26, 2026 |
| Bryant Daniel J Vice President & Treasurer Last trade Nov 20, 2015 | Officer | 73K | – | – | Nov 20, 2015 | |
| SURGNER W HILDEBRANDT JR VP, Corp. Sec'y & Assoc. GC Last trade May 22, 2019 | Officer | 64K | – | – | May 22, 2019 | |
| SHANKS VIRGINIA E | Director | 49K | – | – | – | |
| D'Ambrosia Steve Vice President & Controller | Officer | 27K | – | – | – |
Open-market trade log
the 60 most recent of 86| Date | Insider | Type | Shares | Price | Value | Since trade | Filed |
|---|---|---|---|---|---|---|---|
| Sep 9, 2026 | McQUADE KATHRYN B. (Director) 1,500 shares $67.62 +0.0% since trade filed Sep 11, 2026 | Open-market buy | 1,500 | $67.62 | $101K | +0.0% | Sep 11, 2026 |
| May 26, 2026 | KELLY ENNIS DEBRA J (Director) 5,790 shares $72.25 −6.4% since trade filed May 28, 2026 | Discretionary sale | 5,790 | $72.25 | $418K | −6.4% | May 28, 2026 |
| May 26, 2026 | Strahlman Ellen R (Director) 2,000 shares $72.56 −6.8% since trade filed May 28, 2026 | Discretionary sale | 2,000 | $72.56 | $145K | −6.8% | May 28, 2026 |
| Mar 5, 2026 | Whitaker Charles N. (Officer) 28K shares $67.57 +0.1% since trade filed Mar 9, 2026 | Discretionary sale | 28K | $67.57 | $1.9M | +0.1% | Mar 9, 2026 |
| May 2, 2024 | Whitaker Charles N. (Officer) 22K shares $43.95 +53.9% since trade filed May 6, 2024 | Discretionary sale | 22K | $43.95 | $988K | +53.9% | May 6, 2024 |
| Nov 6, 2023 | Davis Robert Matthews (Director) 1,200 shares $40.50 +67.0% since trade filed Nov 8, 2023 | Open-market buy | 1,200 | $40.50 | $49K | +67.0% | Nov 8, 2023 |
| Nov 6, 2023 | Clarke Ian L.T. (Director) 1,100 shares $40.57 +66.7% since trade filed Nov 8, 2023 | Open-market buy | 1,100 | $40.57 | $45K | +66.7% | Nov 8, 2023 |
| May 26, 2021 | Strahlman Ellen R (Director) 2,000 shares $49.59 filed May 27, 2021 | Open-market buy | 2,000 | $49.59 | $99K | – | May 27, 2021 |
| Nov 16, 2020 | Whitaker Charles N. (Officer) 12K shares $40.98 filed Nov 18, 2020 | Discretionary sale | 12K | $40.98 | $471K | – | Nov 18, 2020 |
| May 22, 2019 | SURGNER W HILDEBRANDT JR (Officer) 2,000 shares $52.48 filed May 23, 2019 | Discretionary sale | 2,000 | $52.48 | $105K | – | May 23, 2019 |
| May 2, 2019 | Begley Jody L (Officer) 3,250 shares $53.38 filed May 6, 2019 | Discretionary sale | 3,250 | $53.38 | $173K | – | May 6, 2019 |
| Feb 25, 2019 | Sakkab Nabil Y (Director) 1,352 shares $52.11 filed Feb 26, 2019 | Open-market buy | 1,352 | $52.11 | $70K | – | Feb 26, 2019 |
| Feb 22, 2019 | Feldman Ivan S. (Officer) 6,802 shares $51.18 filed Feb 26, 2019 | Discretionary sale | 6,802 | $51.18 | $348K | – | Feb 26, 2019 |
| Feb 21, 2019 | Sakkab Nabil Y (Director) 1,032 shares $50.42 filed Feb 25, 2019 | Open-market buy | 1,032 | $50.42 | $52K | – | Feb 25, 2019 |
| Aug 29, 2018 | DEVITRE DINYAR S (Director) 3,165 shares $58.44 filed Aug 31, 2018 | Discretionary sale | 3,165 | $58.44 | $185K | – | Aug 31, 2018 |
| Apr 30, 2018 | Newman Mark (Director) 5,345 shares $56.19 filed May 2, 2018 | Open-market buy | 5,345 | $56.19 | $300K | – | May 2, 2018 |
| Mar 2, 2018 | SURGNER W HILDEBRANDT JR (Officer) 3,200 shares $62.34 filed Mar 5, 2018 | Discretionary sale | 3,200 | $62.34 | $199K | – | Mar 5, 2018 |
| Mar 2, 2018 | Quigley Brian W. (CEO) 3,464 shares $62.40 filed Mar 5, 2018 | Discretionary sale | 3,464 | $62.40 | $216K | – | Mar 5, 2018 |
| Feb 9, 2018 | Dillard James E III (Officer) 6,500 shares $63.13 filed Feb 13, 2018 | Discretionary sale | 6,500 | $63.13 | $410K | – | Feb 13, 2018 |
| Feb 8, 2018 | Johnson Craig A. (CEO) 15K shares $66.59 filed Feb 9, 2018 | Discretionary sale | 15K | $66.59 | $996K | – | Feb 9, 2018 |
| Sep 21, 2017 | DEVITRE DINYAR S (Director) 32K shares $61.22 filed Sep 25, 2017 | Discretionary sale | 32K | $61.22 | $2.0M | – | Sep 25, 2017 |
| Aug 10, 2017 | Barrington Martin J. (CEO) 15K shares $65.03 filed Aug 14, 2017 | Discretionary sale | 15K | $65.03 | $995K | – | Aug 14, 2017 |
| May 23, 2017 | MUNOZ GEORGE (Director) 5,000 shares $72.35 filed May 25, 2017 | Discretionary sale | 5,000 | $72.35 | $362K | – | May 25, 2017 |
| May 8, 2017 | DEVITRE DINYAR S (Director) 4,285 shares $70.72 filed May 10, 2017 | Discretionary sale | 4,285 | $70.72 | $303K | – | May 10, 2017 |
| Oct 31, 2016 | Barrington Martin J. (CEO) 16K shares $65.85 filed Nov 2, 2016 | Discretionary sale | 16K | $65.85 | $1.1M | – | Nov 2, 2016 |
| Aug 4, 2016 | Whitaker Charles N. (Officer) 11K shares $66.53 filed Aug 8, 2016 | Discretionary sale | 11K | $66.53 | $732K | – | Aug 8, 2016 |
| Aug 3, 2016 | Dillard James E III (Officer) 9,000 shares $66.68 filed Aug 5, 2016 | Discretionary sale | 9,000 | $66.68 | $600K | – | Aug 5, 2016 |
| May 20, 2016 | MUNOZ GEORGE (Director) 13K shares $62.85 filed May 24, 2016 | Discretionary sale | 13K | $62.85 | $790K | – | May 24, 2016 |
| May 20, 2016 | Sakkab Nabil Y (Director) 4,000 shares $63.20 filed May 24, 2016 | Open-market buy | 4,000 | $63.20 | $253K | – | May 24, 2016 |
| May 9, 2016 | Quigley Brian W. (CEO) 3,000 shares $63.66 filed May 11, 2016 | Discretionary sale | 3,000 | $63.66 | $191K | – | May 11, 2016 |
| Nov 20, 2015 | Bryant Daniel J (Officer) 8 shares $58.09 filed Nov 24, 2015 | Discretionary sale | 8 | $58.09 | $437 | – | Nov 24, 2015 |
| Nov 20, 2015 | Bryant Daniel J (Officer) 302 shares $58.15 filed Nov 24, 2015 | Discretionary sale | 302 | $58.15 | $18K | – | Nov 24, 2015 |
| Nov 16, 2015 | Barrington Martin J. (CEO) 19K shares $56.56 filed Nov 18, 2015 | Discretionary sale | 19K | $56.56 | $1.0M | – | Nov 18, 2015 |
| Nov 13, 2015 | Sakkab Nabil Y (Director) 4,532 shares $56.44 filed Nov 17, 2015 | Open-market buy | 4,532 | $56.44 | $256K | – | Nov 17, 2015 |
| Mar 12, 2015 | Keane Denise F. (Officer) 25K shares $52.11 filed Mar 16, 2015 | Discretionary sale | 25K | $52.11 | $1.3M | – | Mar 16, 2015 |
| Mar 9, 2015 | Johnson Craig A. (CEO) 15K shares $53.48 filed Mar 11, 2015 | Discretionary sale | 15K | $53.48 | $792K | – | Mar 11, 2015 |
| Mar 9, 2015 | Whitaker Charles N. (Officer) 18K shares $53.43 filed Mar 11, 2015 | Discretionary sale | 18K | $53.43 | $940K | – | Mar 11, 2015 |
| Mar 9, 2015 | Dillard James E III (Officer) 27K shares $53.85 filed Mar 11, 2015 | Discretionary sale | 27K | $53.85 | $1.4M | – | Mar 11, 2015 |
| Nov 18, 2014 | Sakkab Nabil Y (Director) 13K shares $49.35 filed Nov 20, 2014 | Discretionary sale | 13K | $49.35 | $621K | – | Nov 20, 2014 |
| Nov 17, 2014 | Nelson John R. (Officer) 1,640 shares $49.06 filed Nov 19, 2014 | Discretionary sale | 1,640 | $49.06 | $80K | – | Nov 19, 2014 |
| Nov 17, 2014 | FLEET CLIFFORD B (CEO) 5,000 shares $49.04 filed Nov 19, 2014 | Discretionary sale | 5,000 | $49.04 | $245K | – | Nov 19, 2014 |
| May 15, 2014 | SURGNER W HILDEBRANDT JR (Officer) 1,950 shares $40.07 filed May 16, 2014 | Discretionary sale | 1,950 | $40.07 | $78K | – | May 16, 2014 |
| May 15, 2014 | Johnson Craig A. (CEO) 18K shares $40.08 filed May 16, 2014 | Discretionary sale | 18K | $40.08 | $721K | – | May 16, 2014 |
| May 15, 2014 | Quigley Brian W. (CEO) 12K shares $40.05 filed May 16, 2014 | Discretionary sale | 12K | $40.05 | $497K | – | May 16, 2014 |
| Nov 20, 2013 | Keane Denise F. (Officer) 41K shares $37.57 filed Nov 21, 2013 | Discretionary sale | 41K | $37.57 | $1.5M | – | Nov 21, 2013 |
| Nov 19, 2013 | Johnson Craig A. (CEO) 17K shares $37.79 filed Nov 21, 2013 | Discretionary sale | 17K | $37.79 | $642K | – | Nov 21, 2013 |
| May 22, 2013 | DEVITRE DINYAR S (Director) 27K shares $37.04 filed May 24, 2013 | Open-market buy | 27K | $37.04 | $989K | – | May 24, 2013 |
| May 13, 2013 | Quigley Brian W. (CEO) 1,235 shares $36.94 filed May 15, 2013 | Discretionary sale | 1,235 | $36.94 | $46K | – | May 15, 2013 |
| Mar 6, 2013 | SURGNER W HILDEBRANDT JR (Officer) 5,000 shares $34.24 filed Mar 7, 2013 | Discretionary sale | 5,000 | $34.24 | $171K | – | Mar 7, 2013 |
| Nov 26, 2012 | Keane Denise F. (Officer) 32K shares $33.26 filed Nov 28, 2012 | Discretionary sale | 32K | $33.26 | $1.1M | – | Nov 28, 2012 |
| Nov 1, 2012 | Willard Howard A. (CFO) 38K shares $31.93 filed Nov 5, 2012 | Discretionary sale | 38K | $31.93 | $1.2M | – | Nov 5, 2012 |
| Oct 5, 2012 | BALILES GERALD L (Director) 200 shares $33.95 filed Feb 13, 2015 late | Open-market buy | 200 | $33.95 | $7K | – | Feb 13, 2015 late |
| Aug 10, 2012 | Sakkab Nabil Y (Director) 5,000 shares $35.00 filed Aug 14, 2012 | Discretionary sale | 5,000 | $35.00 | $175K | – | Aug 14, 2012 |
| Feb 17, 2012 | JONES THOMAS W (Director) 976 shares $29.48 filed Feb 22, 2012 | Discretionary sale | 976 | $29.48 | $29K | – | Feb 22, 2012 |
| Nov 23, 2011 | Keane Denise F. (Officer) 25K shares $27.08 filed Nov 28, 2011 | Discretionary sale | 25K | $27.08 | $677K | – | Nov 28, 2011 |
| Jul 29, 2011 | Johnson Craig A. (CEO) 21K shares $26.31 filed Aug 2, 2011 | Discretionary sale | 21K | $26.31 | $553K | – | Aug 2, 2011 |
| May 10, 2010 | HUNTLEY ROBERT ER (Director) 5,938 shares $21.50 filed May 12, 2010 | Discretionary sale | 5,938 | $21.50 | $128K | – | May 12, 2010 |
| Apr 29, 2010 | Keane Denise F. (Officer) 34K shares $21.27 filed May 3, 2010 | Discretionary sale | 34K | $21.27 | $722K | – | May 3, 2010 |
| Nov 9, 2009 | BAILEY ELIZABETH E (Director) 14K shares $18.88 filed Nov 12, 2009 | Discretionary sale | 14K | $18.88 | $271K | – | Nov 12, 2009 |
| Nov 4, 2009 | Keane Denise F. (Officer) 42K shares $18.56 filed Nov 6, 2009 | Discretionary sale | 42K | $18.56 | $774K | – | Nov 6, 2009 |
“Since trade” compares with the latest insider-implied price, not a market quote: these pages are built from filings alone. A role here is the one on that day's Form 4, so somebody promoted since appears under both titles.
Filing hygiene
How to read this
A Form 4 transaction code decides everything. P is an open-market purchase and S an open-market sale; those two are the only codes where an insider chose to trade. A is a grant, M an option exercise or vesting, F shares withheld to cover tax, G a gift. Most “insiders dumped billions” headlines are code F and M mechanics.
Sales flagged 10b5-1 run on a plan the insider adopted in advance; since 2023 every Form 4 carries that flag. Buys have historically predicted returns, sales mostly have not, and this page states filings, not advice.