Procter & Gamble insider activity
What the executives and directors of Procter & Gamble actually did with their own shares, decoded from their SEC Form 4 filings. Each figure says the stretch of time it covers.
The tape: three years of insider trades
Every marker sits at the price reported on the Form 4. The line is the monthly median of all prices insiders reported, so the chart needs no market feed; the grey strip is the routine flow (grants, vestings, tax withholding and gifts) that a headline gets wrong by counting it as selling.
The 264 routine events on the chart, as a list
| Date | Insider | Shares |
|---|---|---|
| Sep 8, 2026 | ARNOLD CRAIG | 207 |
| Sep 8, 2026 | JIMENEZ JOSEPH | 327 |
| Sep 8, 2026 | McCarthy Christine M | 258 |
| Sep 8, 2026 | Kempczinski Christopher J | 250 |
| Sep 8, 2026 | McEvoy Ashley | 207 |
| Sep 8, 2026 | Portman Robert Jones | 52 |
| Aug 19, 2026 | Pritchard Marc S. | 7,857 |
| Aug 19, 2026 | Jejurikar Shailesh | 16K |
| Aug 19, 2026 | Aguilar Moses Victor Javier | 6,839 |
| Aug 19, 2026 | Schulten Andre | 14K |
| Aug 19, 2026 | Raman Sundar G. | 9,285 |
| Aug 19, 2026 | Janzaruk Matthew W. | 515 |
| Aug 19, 2026 | Whaley Susan Street | 7,371 |
| Aug 19, 2026 | Purushothaman Balaji | 4,787 |
| Aug 19, 2026 | Bharucha Freddy P. | 837 |
| Aug 19, 2026 | Gama Paul | 7,727 |
| Aug 19, 2026 | Santos de Azevedo Juliana Monteiro | 6,497 |
| Aug 19, 2026 | Abd El Hak Hesham | 5,129 |
| Aug 6, 2026 | Janzaruk Matthew W. | 278 |
| Jun 9, 2026 | ARNOLD CRAIG | 202 |
| Jun 9, 2026 | JIMENEZ JOSEPH | 320 |
| Jun 9, 2026 | McCarthy Christine M | 253 |
| Jun 9, 2026 | Kempczinski Christopher J | 258 |
| Jun 9, 2026 | McEvoy Ashley | 202 |
| Jun 9, 2026 | Portman Robert Jones | 51 |
| Mar 10, 2026 | ARNOLD CRAIG | 161 |
| Mar 10, 2026 | JIMENEZ JOSEPH | 273 |
| Mar 10, 2026 | McCarthy Christine M | 209 |
| Mar 10, 2026 | Kempczinski Christopher J | 201 |
| Mar 10, 2026 | McEvoy Ashley | 161 |
| Mar 10, 2026 | Portman Robert Jones | 242 |
| Feb 13, 2026 | Aguilar Moses Victor Javier | 15K |
| Feb 12, 2026 | Moeller Jon R | 173K |
| Feb 12, 2026 | Coombe Gary A | 36K |
| Feb 11, 2026 | Purushothaman Balaji | 13K |
| Jan 23, 2026 | Pritchard Marc S. | 96K |
| Dec 9, 2025 | ARNOLD CRAIG | 215 |
| Dec 9, 2025 | JIMENEZ JOSEPH | 341 |
| Dec 9, 2025 | McCarthy Christine M | 269 |
| Dec 9, 2025 | Kempczinski Christopher J | 260 |
| Dec 9, 2025 | McEvoy Ashley | 215 |
| Dec 9, 2025 | Portman Robert Jones | 54 |
| Dec 3, 2025 | Pritchard Marc S. | 189 |
| Dec 3, 2025 | Moeller Jon R | 1,188 |
| Dec 3, 2025 | Jejurikar Shailesh | 382 |
| Dec 3, 2025 | Francisco Ma. Fatima | 147 |
| Dec 3, 2025 | Aguilar Moses Victor Javier | 1,469 |
| Dec 3, 2025 | Schulten Andre | 961 |
| Dec 3, 2025 | Raman Sundar G. | 119 |
| Dec 3, 2025 | Janzaruk Matthew W. | 14 |
| Dec 3, 2025 | Davis Jennifer L. | 121 |
| Dec 3, 2025 | Whaley Susan Street | 109 |
| Dec 3, 2025 | Purushothaman Balaji | 77 |
| Dec 3, 2025 | Bharucha Freddy P. | 91 |
| Nov 5, 2025 | Francisco Ma. Fatima | 25K |
| Oct 14, 2025 | LEE DEBRA L | 1,475 |
| Oct 14, 2025 | LUNDGREN TERRY J | 31 |
| Oct 14, 2025 | ARNOLD CRAIG | 1,475 |
| Oct 14, 2025 | WOERTZ PATRICIA A | 31 |
| Oct 14, 2025 | JIMENEZ JOSEPH | 1,475 |
Where the shares went, last 12 months
Every Form 4 movement decomposed: what flowed in (grants, vested equity, purchases) and what flowed out (tax withholding, plan sales, discretionary sales, gifts). Counted in shares, because grants carry no price.
The chart, in numbers
| Flow | Shares |
|---|---|
| Granted | 165K |
| Vested / exercised | 334K |
| Withheld for tax | 4,086 |
| Discretionary sales | 428K |
| Gifts | 13K |
| Kept | 55K |
Skin in the game
Directly held shares as reported after each trade, indexed to 100 at the start of the window, up to five years back. Direct holdings only: trust and family-entity positions are per-entity in the filings and do not sum honestly, so this chart refuses to guess. The steps are the trades.
The chart, in numbers
| Insider | Start of the window | Latest reported | Indexed, start = 100 |
|---|---|---|---|
| Moeller Jon R | 168K | 319K | 190.2 |
| Pritchard Marc S. | 141K | 187K | 132.4 |
| Schulten Andre | 26K | 63K | 239.5 |
| Davis Jennifer L. | 41K | 62K | 152.5 |
Who holds what
the 14 largest holdings of 32| Insider | Role | Shares held | Buys 12 m | Sales 12 m | 12 m | Last trade |
|---|---|---|---|---|---|---|
| Moeller Jon R Exec. Chairman of the Board Last trade Feb 12, 2026 | Officer | 517K | – | $30M | net selling over the year: 0 months buying, 2 months selling | Feb 12, 2026 |
| Pritchard Marc S. Chief Brand Officer Last trade Aug 20, 2026 | Officer | 187K | – | $15M | net selling over the year: 0 months buying, 2 months selling | Aug 20, 2026 |
| Coombe Gary A CEO - Grooming Last trade Feb 12, 2026 | CEO | 71K | – | $6.4M | net selling over the year: 0 months buying, 2 months selling | Feb 12, 2026 |
| Schulten Andre Chief Financial Officer Last trade Aug 20, 2026 | CFO | 70K | – | $1.4M | net selling over the year: 0 months buying, 3 months selling | Aug 20, 2026 |
| Davis Jennifer L. CEO - Health Care Last trade Oct 2, 2025 | CEO | 62K | – | $491K | net selling over the year: 0 months buying, 1 month selling | Oct 2, 2025 |
| Braly Angela F | Director | 58K | – | – | – | |
| Raman Sundar G. CEO-Fabric Home & Habitat Care Last trade Aug 21, 2026 | CEO | 54K | – | $491K | net selling over the year: 0 months buying, 1 month selling | Aug 21, 2026 |
| WOERTZ PATRICIA A Last trade May 7, 2010 | Director | 52K | – | – | May 7, 2010 | |
| Aguilar Moses Victor Javier Chf Rsch, Dev & Innov Officer Last trade Aug 20, 2026 | Officer | 50K | – | $3.3M | net selling over the year: 0 months buying, 2 months selling | Aug 20, 2026 |
| Jejurikar Shailesh Chief Operating Officer Last trade Aug 20, 2026 | COO | 44K | – | $1.5M | net selling over the year: 0 months buying, 2 months selling | Aug 20, 2026 |
| LUNDGREN TERRY J | Director | 43K | – | – | – | |
| Gama Paul CEO- Health Care Last trade Aug 20, 2026 | CEO | 41K | – | $488K | net selling over the year: 0 months buying, 1 month selling | Aug 20, 2026 |
| JIMENEZ JOSEPH | Director | 38K | – | – | – | |
| Keith R. Alexandra CEO - Beauty Last trade Oct 2, 2025 | CEO | 30K | – | $343K | net selling over the year: 0 months buying, 1 month selling | Oct 2, 2025 |
Open-market trade log
the 60 most recent of 1,302| Date | Insider | Type | Shares | Price | Value | Since trade | Filed |
|---|---|---|---|---|---|---|---|
| Aug 24, 2026 | Janzaruk Matthew W. (Officer) 359 shares $145.24 −1.0% since trade filed Aug 24, 2026 | Discretionary sale | 359 | $145.24 | $52K | −1.0% | Aug 24, 2026 |
| Aug 21, 2026 | Raman Sundar G. (CEO) 3,435 shares $143.02 +0.5% since trade filed Aug 24, 2026 | Discretionary sale | 3,435 | $143.02 | $491K | +0.5% | Aug 24, 2026 |
| Aug 20, 2026 | Pritchard Marc S. (Officer) 4,030 shares $143.79 +0.0% since trade filed Aug 24, 2026 | Discretionary sale | 4,030 | $143.79 | $579K | +0.0% | Aug 24, 2026 |
| Aug 20, 2026 | Jejurikar Shailesh (CEO) 6,176 shares $143.79 +0.0% since trade filed Aug 24, 2026 | Discretionary sale | 6,176 | $143.79 | $888K | +0.0% | Aug 24, 2026 |
| Aug 20, 2026 | Aguilar Moses Victor Javier (Officer) 3,053 shares $143.79 +0.0% since trade filed Aug 27, 2026 late | Discretionary sale | 3,053 | $143.79 | $439K | +0.0% | Aug 27, 2026 late |
| Aug 20, 2026 | Schulten Andre (CFO) 5,402 shares $143.79 +0.0% since trade filed Aug 24, 2026 | Discretionary sale | 5,402 | $143.79 | $777K | +0.0% | Aug 24, 2026 |
| Aug 20, 2026 | Janzaruk Matthew W. (Officer) 156 shares $143.79 +0.0% since trade filed Aug 24, 2026 | Discretionary sale | 156 | $143.79 | $22K | +0.0% | Aug 24, 2026 |
| Aug 20, 2026 | Whaley Susan Street (Officer) 2,238 shares $143.79 +0.0% since trade filed Aug 24, 2026 | Discretionary sale | 2,238 | $143.79 | $322K | +0.0% | Aug 24, 2026 |
| Aug 20, 2026 | Purushothaman Balaji (Officer) 2,019 shares $143.79 +0.0% since trade filed Aug 24, 2026 | Discretionary sale | 2,019 | $143.79 | $290K | +0.0% | Aug 24, 2026 |
| Aug 20, 2026 | Bharucha Freddy P. (CEO) 246 shares $143.79 +0.0% since trade filed Aug 24, 2026 | Discretionary sale | 246 | $143.79 | $35K | +0.0% | Aug 24, 2026 |
| Aug 20, 2026 | Gama Paul (CEO) 3,396 shares $143.79 +0.0% since trade filed Aug 24, 2026 | Discretionary sale | 3,396 | $143.79 | $488K | +0.0% | Aug 24, 2026 |
| Aug 20, 2026 | Santos de Azevedo Juliana Monteiro (CEO) 2,368 shares $143.79 +0.0% since trade filed Aug 24, 2026 | Discretionary sale | 2,368 | $143.79 | $340K | +0.0% | Aug 24, 2026 |
| Aug 20, 2026 | Abd El Hak Hesham (CEO) 1,936 shares $143.79 +0.0% since trade filed Aug 24, 2026 | Discretionary sale | 1,936 | $143.79 | $278K | +0.0% | Aug 24, 2026 |
| Aug 19, 2026 | Aguilar Moses Victor Javier (Officer) 3,053 shares $143.79 +0.0% since trade filed Aug 24, 2026 | Discretionary sale | 3,053 | $143.79 | $439K | +0.0% | Aug 24, 2026 |
| Aug 18, 2026 | Whaley Susan Street (Officer) 8,644 shares $144.00 −0.2% since trade filed Aug 20, 2026 | Discretionary sale | 8,644 | $144.00 | $1.2M | −0.2% | Aug 20, 2026 |
| Feb 27, 2026 | Francisco Ma. Fatima (CEO) 50 shares $165.32 −13.0% since trade filed Mar 2, 2026 | Discretionary sale | 50 | $165.32 | $8K | −13.0% | Mar 2, 2026 |
| Feb 27, 2026 | Francisco Ma. Fatima (CEO) 120 shares $165.31 −13.0% since trade filed Mar 2, 2026 | Discretionary sale | 120 | $165.31 | $20K | −13.0% | Mar 2, 2026 |
| Feb 27, 2026 | Francisco Ma. Fatima (CEO) 130 shares $165.30 −13.0% since trade filed Mar 2, 2026 | Discretionary sale | 130 | $165.30 | $21K | −13.0% | Mar 2, 2026 |
| Feb 27, 2026 | Francisco Ma. Fatima (CEO) 5,249 shares $165.29 −13.0% since trade filed Mar 2, 2026 | Discretionary sale | 5,249 | $165.29 | $868K | −13.0% | Mar 2, 2026 |
| Feb 19, 2026 | Whaley Susan Street (Officer) 1,809 shares $159.46 −9.8% since trade filed Feb 23, 2026 | Discretionary sale | 1,809 | $159.46 | $288K | −9.8% | Feb 23, 2026 |
| Feb 13, 2026 | Aguilar Moses Victor Javier (Officer) 15K shares $162.28 −11.4% since trade filed Feb 17, 2026 | Discretionary sale | 15K | $162.28 | $2.5M | −11.4% | Feb 17, 2026 |
| Feb 12, 2026 | Moeller Jon R (Officer) 162K shares $162.45 −11.5% since trade filed Feb 13, 2026 | Discretionary sale | 162K | $162.45 | $26M | −11.5% | Feb 13, 2026 |
| Feb 12, 2026 | Coombe Gary A (CEO) 36K shares $162.33 −11.4% since trade filed Feb 13, 2026 | Discretionary sale | 36K | $162.33 | $5.9M | −11.4% | Feb 13, 2026 |
| Feb 11, 2026 | Moeller Jon R (Officer) 11K shares $160.00 −10.1% since trade filed Feb 13, 2026 | Discretionary sale | 11K | $160.00 | $1.8M | −10.1% | Feb 13, 2026 |
| Feb 11, 2026 | Purushothaman Balaji (Officer) 13K shares $160.31 −10.3% since trade filed Feb 13, 2026 | Discretionary sale | 13K | $160.31 | $2.1M | −10.3% | Feb 13, 2026 |
| Feb 4, 2026 | Francisco Ma. Fatima (CEO) 8,000 shares $158.00 −9.0% since trade filed Feb 4, 2026 | Discretionary sale | 8,000 | $158.00 | $1.3M | −9.0% | Feb 4, 2026 |
| Jan 23, 2026 | Pritchard Marc S. (Officer) 96K shares $151.15 −4.9% since trade filed Jan 26, 2026 | Discretionary sale | 96K | $151.15 | $14M | −4.9% | Jan 26, 2026 |
| Nov 10, 2025 | Schulten Andre (CFO) 1 shares $146.37 −1.8% since trade filed Nov 12, 2025 | Discretionary sale | 1 | $146.37 | $190 | −1.8% | Nov 12, 2025 |
| Oct 30, 2025 | Janzaruk Matthew W. (Officer) 725 shares $149.57 −3.9% since trade filed Oct 30, 2025 | Discretionary sale | 725 | $149.57 | $108K | −3.9% | Oct 30, 2025 |
| Oct 2, 2025 | Moeller Jon R (CEO) 12K shares $152.23 −5.5% since trade filed Oct 6, 2025 | Discretionary sale | 12K | $152.23 | $1.8M | −5.5% | Oct 6, 2025 |
| Oct 2, 2025 | Coombe Gary A (CEO) 3,535 shares $152.23 −5.5% since trade filed Oct 6, 2025 | Discretionary sale | 3,535 | $152.23 | $538K | −5.5% | Oct 6, 2025 |
| Oct 2, 2025 | Keith R. Alexandra (CEO) 399 shares $152.23 −5.5% since trade filed Oct 6, 2025 | Discretionary sale | 399 | $152.23 | $61K | −5.5% | Oct 6, 2025 |
| Oct 2, 2025 | Keith R. Alexandra (CEO) 1,855 shares $152.23 −5.5% since trade filed Oct 6, 2025 | Discretionary sale | 1,855 | $152.23 | $282K | −5.5% | Oct 6, 2025 |
| Oct 2, 2025 | Jejurikar Shailesh (COO) 3,986 shares $152.23 −5.5% since trade filed Oct 6, 2025 | Discretionary sale | 3,986 | $152.23 | $607K | −5.5% | Oct 6, 2025 |
| Oct 2, 2025 | Schulten Andre (CFO) 4,252 shares $152.23 −5.5% since trade filed Oct 6, 2025 | Discretionary sale | 4,252 | $152.23 | $647K | −5.5% | Oct 6, 2025 |
| Oct 2, 2025 | Davis Jennifer L. (CEO) 3,227 shares $152.23 −5.5% since trade filed Oct 6, 2025 | Discretionary sale | 3,227 | $152.23 | $491K | −5.5% | Oct 6, 2025 |
| Oct 2, 2025 | Whaley Susan Street (Officer) 2,408 shares $152.23 −5.5% since trade filed Oct 6, 2025 | Discretionary sale | 2,408 | $152.23 | $367K | −5.5% | Oct 6, 2025 |
| Oct 2, 2025 | Purushothaman Balaji (Officer) 490 shares $152.23 −5.5% since trade filed Oct 6, 2025 | Discretionary sale | 490 | $152.23 | $75K | −5.5% | Oct 6, 2025 |
| Aug 29, 2025 | Whaley Susan Street (Officer) 1,000 shares $156.84 −8.3% since trade filed Aug 29, 2025 | Discretionary sale | 1,000 | $156.84 | $157K | −8.3% | Aug 29, 2025 |
| Aug 21, 2025 | Coombe Gary A (CEO) 10K shares $158.16 −9.1% since trade filed Aug 22, 2025 | Discretionary sale | 10K | $158.16 | $1.6M | −9.1% | Aug 22, 2025 |
| Aug 21, 2025 | Keith R. Alexandra (CEO) 766 shares $158.16 −9.1% since trade filed Aug 22, 2025 | Discretionary sale | 766 | $158.16 | $121K | −9.1% | Aug 22, 2025 |
| Aug 21, 2025 | Keith R. Alexandra (CEO) 11K shares $158.16 −9.1% since trade filed Aug 22, 2025 | Discretionary sale | 11K | $158.16 | $1.7M | −9.1% | Aug 22, 2025 |
| Aug 21, 2025 | Raman Sundar G. (CEO) 9,554 shares $158.16 −9.1% since trade filed Aug 22, 2025 | Discretionary sale | 9,554 | $158.16 | $1.5M | −9.1% | Aug 22, 2025 |
| Aug 19, 2025 | Pritchard Marc S. (Officer) 9,849 shares $157.27 −8.6% since trade filed Aug 20, 2025 | Discretionary sale | 9,849 | $157.27 | $1.5M | −8.6% | Aug 20, 2025 |
| Aug 19, 2025 | Moeller Jon R (CEO) 40K shares $157.27 −8.6% since trade filed Aug 20, 2025 | Discretionary sale | 40K | $157.27 | $6.3M | −8.6% | Aug 20, 2025 |
| Aug 19, 2025 | Jejurikar Shailesh (COO) 13K shares $157.27 −8.6% since trade filed Aug 20, 2025 | Discretionary sale | 13K | $157.27 | $2.1M | −8.6% | Aug 20, 2025 |
| Aug 19, 2025 | Francisco Ma. Fatima (CEO) 9,100 shares $157.27 −8.6% since trade filed Aug 20, 2025 | Discretionary sale | 9,100 | $157.27 | $1.4M | −8.6% | Aug 20, 2025 |
| Aug 19, 2025 | Schulten Andre (CFO) 12K shares $157.27 −8.6% since trade filed Aug 20, 2025 | Discretionary sale | 12K | $157.27 | $1.8M | −8.6% | Aug 20, 2025 |
| Aug 19, 2025 | Janzaruk Matthew W. (Officer) 319 shares $157.27 −8.6% since trade filed Aug 20, 2025 | Discretionary sale | 319 | $157.27 | $50K | −8.6% | Aug 20, 2025 |
| Aug 19, 2025 | Davis Jennifer L. (CEO) 8,596 shares $157.27 −8.6% since trade filed Aug 21, 2025 | Discretionary sale | 8,596 | $157.27 | $1.4M | −8.6% | Aug 21, 2025 |
| Aug 19, 2025 | Whaley Susan Street (Officer) 6,167 shares $157.27 −8.6% since trade filed Aug 20, 2025 | Discretionary sale | 6,167 | $157.27 | $970K | −8.6% | Aug 20, 2025 |
| Aug 19, 2025 | Purushothaman Balaji (Officer) 606 shares $157.27 −8.6% since trade filed Aug 20, 2025 | Discretionary sale | 606 | $157.27 | $95K | −8.6% | Aug 20, 2025 |
| May 5, 2025 | Aguilar Moses Victor Javier (Officer) 11K shares $158.67 −9.4% since trade filed May 6, 2025 | Discretionary sale | 11K | $158.67 | $1.7M | −9.4% | May 6, 2025 |
| Apr 29, 2025 | Davis Jennifer L. (CEO) 1,000 shares $161.38 −10.9% since trade filed Apr 30, 2025 | Discretionary sale | 1,000 | $161.38 | $161K | −10.9% | Apr 30, 2025 |
| Feb 28, 2025 | Coombe Gary A (CEO) 35K shares $173.68 −17.2% since trade filed Mar 3, 2025 | Discretionary sale | 35K | $173.68 | $6.1M | −17.2% | Mar 3, 2025 |
| Feb 25, 2025 | Coombe Gary A (CEO) 18K shares $171.66 −16.2% since trade filed Feb 25, 2025 | Discretionary sale | 18K | $171.66 | $3.1M | −16.2% | Feb 25, 2025 |
| Jan 23, 2025 | Pritchard Marc S. (Officer) 90K shares $163.84 −12.2% since trade filed Jan 27, 2025 | Discretionary sale | 90K | $163.84 | $15M | −12.2% | Jan 27, 2025 |
| Nov 27, 2024 | Coombe Gary A (CEO) 48K shares $179.84 −20.1% since trade filed Dec 2, 2024 | Discretionary sale | 48K | $179.84 | $8.6M | −20.1% | Dec 2, 2024 |
| Nov 21, 2024 | Purushothaman Balaji (Officer) 13K shares $172.73 −16.8% since trade filed Nov 25, 2024 | Discretionary sale | 13K | $172.73 | $2.2M | −16.8% | Nov 25, 2024 |
| Oct 24, 2024 | Purushothaman Balaji (Officer) 13K shares $168.99 −14.9% since trade filed Oct 25, 2024 | Discretionary sale | 13K | $168.99 | $2.2M | −14.9% | Oct 25, 2024 |
“Since trade” compares with the latest insider-implied price, not a market quote: these pages are built from filings alone. A role here is the one on that day's Form 4, so somebody promoted since appears under both titles.
Filing hygiene
How to read this
A Form 4 transaction code decides everything. P is an open-market purchase and S an open-market sale; those two are the only codes where an insider chose to trade. A is a grant, M an option exercise or vesting, F shares withheld to cover tax, G a gift. Most “insiders dumped billions” headlines are code F and M mechanics.
Sales flagged 10b5-1 run on a plan the insider adopted in advance; since 2023 every Form 4 carries that flag. Buys have historically predicted returns, sales mostly have not, and this page states filings, not advice.