What the executives and directors of Rollins, Inc. actually did with their own shares, decoded from three years of SEC Form 4 filings.
The tape: three years of insider trades
Every marker sits at the exact price reported on the Form 4. The line is the monthly median of all prices insiders reported, so the chart needs no market feed; the gray strip is routine flow (vestings, tax withholding, gifts) that headlines love to miscount as selling.
Where the shares went, last 12 months
Every Form 4 movement decomposed: what flowed in (grants, vested equity, purchases) and what flowed out (tax withholding, plan sales, discretionary sales, gifts). Counted in shares, because grants carry no price.
Skin in the game
Directly held shares as reported after each trade, indexed to 100 five years back. Direct holdings only: trust and family-entity positions are per-entity in the filings and do not sum honestly, so this chart refuses to guess. The steps are the trades.
Who holds what
| Insider | Role | Shares held | Buys 12 m | Sales 12 m |
|---|---|---|---|---|
| LOR INC | 10% owner | 145.3M | — | $1.1B |
| Gary W. Rollins Voting Trust U/A dated September 14, 1994 | 10% owner | 145.3M | — | $40M |
| R. Randall Rollins Voting Trust U/A dated August 25, 1994 | 10% owner | 145.3M | — | — |
| ROLLINS GARY W EXECUTIVE CHAIRMAN EMERITUS | Officer | 5.3M | — | $1.9M |
| Wilson John F President and COO | COO | 607.8K | — | $903K |
| Rollins Pam R | Director | 543K | — | — |
| Rollins Timothy Curtis | Director | 509.7K | — | — |
| Kreisler Amy Rollins | 10% owner | 402K | — | — |
| Gahlhoff Jerry Jr. PRESIDENT & CEO | CEO | 393K | — | $367K |
| Krause Kenneth D. EXEC. VP AND CFO | CFO | 149.3K | — | — |
| Chandler Elizabeth B CLO, GC, CORPORATE SECRETARY | Officer | 56K | — | $1.1M |
| Tesh Thomas D Chief Admin. Officer | Officer | 37.5K | — | $559K |
| Harkins William Wayne II Executive V.P. and CFO | CFO | 31.9K | — | — |
| Hardin Paul Russell | Director | 15.5K | — | — |
Open-market trade log
| Date | Insider | Type | Shares | Price | Value |
|---|---|---|---|---|---|
| 2026-02-25 | Chandler Elizabeth B (Officer) | Planned sale (10b5-1) | 14.2K | $59.36 | $843K |
| 2026-01-28 | ROLLINS GARY W (Officer) | Discretionary sale | 10.4K | $62.83 | $651K |
| 2026-01-28 | Chandler Elizabeth B (Officer) | Discretionary sale | 1,329 | $62.83 | $84K |
| 2026-01-28 | Wilson John F (Officer) | Discretionary sale | 5,344 | $62.83 | $336K |
| 2026-01-28 | Gahlhoff Jerry Jr. (CEO) | Discretionary sale | 1,307 | $62.83 | $82K |
| 2026-01-28 | Tesh Thomas D (Officer) | Discretionary sale | 323 | $62.83 | $20K |
| 2026-01-26 | ROLLINS GARY W (Officer) | Discretionary sale | 19.1K | $63.26 | $1.2M |
| 2026-01-26 | Chandler Elizabeth B (Officer) | Discretionary sale | 2,151 | $63.26 | $136K |
| 2026-01-26 | Wilson John F (Officer) | Discretionary sale | 7,538 | $63.26 | $477K |
| 2026-01-26 | Gahlhoff Jerry Jr. (CEO) | Discretionary sale | 4,510 | $63.26 | $285K |
| 2026-01-26 | Tesh Thomas D (Officer) | Discretionary sale | 887 | $63.26 | $56K |
| 2026-01-09 | Tesh Thomas D (Officer) | Planned sale (10b5-1) | 2,396 | $60.06 | $144K |
| 2025-12-15 | Wilson John F (Officer) | Discretionary sale | 1,520 | $59.40 | $90K |
| 2025-12-12 | Tesh Thomas D (Officer) | Planned sale (10b5-1) | 2,396 | $59.73 | $143K |
| 2025-11-14 | Tesh Thomas D (Officer) | Planned sale (10b5-1) | 2,395 | $57.77 | $138K |
| 2025-11-10 | LOR INC (10% owner) | Discretionary sale | 19.3M | $56.93 | $1.1B |
| 2025-11-10 | Gary W. Rollins Voting Trust U/A dated September 14, 1994 (10% owner) | Discretionary sale | 702.6K | $56.93 | $40M |
| 2025-08-20 | Tesh Thomas D (Officer) | Discretionary sale | 1,000 | $57.13 | $57K |
| 2025-07-24 | Wilson John F (Officer) | Planned sale (10b5-1) | 30K | $58.04 | $1.7M |
| 2025-06-11 | Gahlhoff Jerry Jr. (CEO) | Planned sale (10b5-1) | 15K | $56.98 | $855K |
| 2025-05-29 | Wilson John F (Officer) | Planned sale (10b5-1) | 40K | $56.77 | $2.3M |
| 2025-05-09 | Tesh Thomas D (Officer) | Planned sale (10b5-1) | 1,921 | $56.54 | $109K |
| 2025-04-10 | Tesh Thomas D (Officer) | Planned sale (10b5-1) | 1,921 | $52.81 | $101K |
| 2025-03-10 | Tesh Thomas D (Officer) | Planned sale (10b5-1) | 1,921 | $51.78 | $99K |
| 2025-03-04 | Hornfeck Traci (Officer) | Discretionary sale | 3,224 | $53.10 | $171K |
| 2025-02-21 | Chandler Elizabeth B (Officer) | Planned sale (10b5-1) | 13.2K | $51.18 | $675K |
| 2024-11-15 | Rollins Timothy Curtis (10% owner) | Discretionary sale | 14.8K | $49.88 | $736K |
| 2024-10-01 | Chandler Elizabeth B (Officer) | Planned sale (10b5-1) | 4,685 | $50.49 | $237K |
| 2024-09-03 | Chandler Elizabeth B (Officer) | Planned sale (10b5-1) | 4,685 | $50.74 | $238K |
| 2024-08-01 | Chandler Elizabeth B (Officer) | Planned sale (10b5-1) | 4,686 | $47.82 | $224K |
| 2024-06-07 | Gahlhoff Jerry Jr. (CEO) | Planned sale (10b5-1) | 12K | $47.20 | $566K |
| 2024-06-05 | Krause Kenneth D. (CFO) | Planned sale (10b5-1) | 3,331 | $47.50 | $158K |
| 2024-04-26 | Krause Kenneth D. (CFO) | Planned sale (10b5-1) | 5,000 | $45.00 | $225K |
| 2024-03-13 | Krause Kenneth D. (CFO) | Planned sale (10b5-1) | 5,000 | $46.18 | $231K |
| 2024-03-12 | Tesh Thomas D (Officer) | Planned sale (10b5-1) | 53 | $46.00 | $2K |
| 2024-03-12 | Tesh Thomas D (Officer) | Planned sale (10b5-1) | 87 | $46.00 | $4K |
| 2024-03-12 | Tesh Thomas D (Officer) | Planned sale (10b5-1) | 218 | $46.00 | $10K |
| 2024-03-12 | Tesh Thomas D (Officer) | Planned sale (10b5-1) | 1,197 | $46.00 | $55K |
| 2024-03-12 | Tesh Thomas D (Officer) | Planned sale (10b5-1) | 3,592 | $46.00 | $165K |
| 2024-02-29 | Hornfeck Traci (Officer) | Discretionary sale | 840 | $43.47 | $37K |
| 2024-02-29 | Hornfeck Traci (Officer) | Discretionary sale | 1,837 | $43.49 | $80K |
| 2024-02-21 | Chandler Elizabeth B (Officer) | Planned sale (10b5-1) | 10K | $41.05 | $411K |
| 2024-02-05 | Wilson John F (Officer) | Planned sale (10b5-1) | 40K | $43.47 | $1.7M |
| 2023-12-12 | Gahlhoff Jerry Jr. (CEO) | Planned sale (10b5-1) | 3,000 | $42.00 | $126K |
| 2023-11-21 | Gahlhoff Jerry Jr. (CEO) | Planned sale (10b5-1) | 7,000 | $40.00 | $280K |
| 2023-09-18 | Gahlhoff Jerry Jr. (CEO) | Planned sale (10b5-1) | 7,000 | $38.00 | $266K |
| 2023-09-12 | Hardin Paul Russell (Director) | Open-market buy | 5,560 | $36.00 | $200K |
| 2023-09-11 | LOR INC (10% owner) | Discretionary sale | 44.5M | $34.39 | $1.5B |
| 2023-06-12 | Krause Kenneth D. (CFO) | Planned sale (10b5-1) | 12K | $40.78 | $489K |
| 2023-05-17 | Rollins Timothy Curtis (10% owner) | Discretionary sale | 18K | $41.42 | $745K |
| 2023-04-28 | Wilson John F (Officer) | Planned sale (10b5-1) | 40.5K | $42.45 | $1.7M |
| 2023-01-26 | Chandler Elizabeth B (Officer) | Discretionary sale | 2,129 | $36.57 | $78K |
| 2022-11-21 | ROLLINS GARY W (CEO) | Discretionary sale | 7.8M | $39.62 | $307.1M |
| 2022-11-04 | Chandler Elizabeth B (Officer) | Discretionary sale | 7,871 | $42.41 | $334K |
| 2022-10-27 | Gahlhoff Jerry Jr. (COO) | Discretionary sale | 4,000 | $40.00 | $160K |
| 2022-10-26 | Wilson John F (Officer) | Discretionary sale | 32K | $39.54 | $1.3M |
| 2022-10-26 | Gahlhoff Jerry Jr. (COO) | Discretionary sale | 4,000 | $38.00 | $152K |
| 2022-10-04 | Gahlhoff Jerry Jr. (COO) | Discretionary sale | 4,000 | $36.00 | $144K |
| 2022-08-22 | ROLLINS GARY W (CEO) | Discretionary sale | 750K | $36.41 | $27.3M |
| 2022-08-19 | ROLLINS GARY W (CEO) | Discretionary sale | 380.2K | $36.61 | $13.9M |
“Since trade” compares with the latest insider-implied price, not a market quote; this site carries no market data by design.
Filing hygiene
How to read this
A Form 4 transaction code decides everything. P is an open-market purchase and S an open-market sale; those two are the only codes where an insider chose to trade. A is a grant, M an option exercise or vesting, F shares withheld to cover tax, G a gift. Most “insiders dumped billions” headlines are code F and M mechanics.
Sales flagged 10b5-1 run on a plan the insider adopted in advance; since 2023 every Form 4 carries that flag. Buys have historically predicted returns, sales mostly have not, and this page states filings, not advice.