FINHUB Insights

Synchrony Financial insider activity

SYF · SYF income statements · EDGAR

What the executives and directors of Synchrony Financial actually did with their own shares, decoded from their SEC Form 4 filings. Each figure says the stretch of time it covers.

−$48M net open-market flow, 12 m
0 open-market buys, 12 m
100% of sale value on 10b5-1 plans, 12 m
2,246 days since an insider bought, whole record

The tape: three years of insider trades

Open-market buy Discretionary sale Planned sale (10b5-1) Reported-price path Routine

Every marker sits at the price reported on the Form 4. The line is the monthly median of all prices insiders reported, so the chart needs no market feed; the grey strip is the routine flow (grants, vestings, tax withholding and gifts) that a headline gets wrong by counting it as selling.

The 444 routine events on the chart, as a list
Date Insider Shares
Aug 17, 2026 GUTHRIE ROY A 156
Aug 17, 2026 NAYLOR JEFFREY G 203
Aug 17, 2026 ELLINGER DEBORAH G 10
Aug 17, 2026 COVIELLO ARTHUR W JR 14
Aug 17, 2026 AGUIRRE FERNANDO 14
Aug 17, 2026 Alves Paget Leonard 157
Aug 17, 2026 Zane Ellen M 14
Aug 17, 2026 Parker P.W. 14
Aug 17, 2026 DOUBLES BRIAN D 1,001
Aug 17, 2026 MOTHNER JONATHAN S 218
Aug 17, 2026 COLAO DANIEL O 14
Aug 17, 2026 Richie Laurel 138
Aug 17, 2026 Chytil Kamila K 14
Aug 17, 2026 Casellas Alberto 182
Aug 17, 2026 Wenzel Brian J. Sr. 272
Aug 17, 2026 Howse Curtis 182
Aug 17, 2026 Juel Carol 218
Aug 17, 2026 Owens Darrell 70
Aug 17, 2026 Tiliakos Amy 49
Aug 17, 2026 Gentleman Courtney 79
Aug 13, 2026 Casellas Alberto 5,456
Jul 31, 2026 Owens Darrell 486
Jul 31, 2026 Tiliakos Amy 1,738
Jul 31, 2026 Gentleman Courtney 574
Jul 28, 2026 DOUBLES BRIAN D 2,353
Jun 30, 2026 GUTHRIE ROY A 789
Jun 30, 2026 NAYLOR JEFFREY G 1,200
Jun 30, 2026 ELLINGER DEBORAH G 789
Jun 30, 2026 COVIELLO ARTHUR W JR 789
Jun 30, 2026 AGUIRRE FERNANDO 789
Jun 30, 2026 Alves Paget Leonard 789
Jun 30, 2026 Zane Ellen M 789
Jun 30, 2026 Parker P.W. 789
Jun 30, 2026 COLAO DANIEL O 789
Jun 30, 2026 Richie Laurel 789
Jun 30, 2026 Chytil Kamila K 789
May 15, 2026 GUTHRIE ROY A 152
May 15, 2026 NAYLOR JEFFREY G 197
May 15, 2026 ELLINGER DEBORAH G 7
May 15, 2026 COVIELLO ARTHUR W JR 14
May 15, 2026 AGUIRRE FERNANDO 14
May 15, 2026 Alves Paget Leonard 153
May 15, 2026 Zane Ellen M 14
May 15, 2026 Parker P.W. 14
May 15, 2026 DOUBLES BRIAN D 1,017
May 15, 2026 MOTHNER JONATHAN S 11K
May 15, 2026 COLAO DANIEL O 14
May 15, 2026 Richie Laurel 135
May 15, 2026 Chytil Kamila K 14
May 15, 2026 Casellas Alberto 181
May 15, 2026 Wenzel Brian J. Sr. 270
May 15, 2026 Howse Curtis 181
May 15, 2026 Schaller Bart 143
May 15, 2026 Juel Carol 217
May 15, 2026 Owens Darrell 74
May 15, 2026 Tiliakos Amy 72
May 15, 2026 Gentleman Courtney 84
May 1, 2026 Casellas Alberto 5,794
Mar 31, 2026 GUTHRIE ROY A 883
Mar 31, 2026 NAYLOR JEFFREY G 1,343

The 60 most recent of 444.

Where the shares went, last 12 months

Every Form 4 movement decomposed: what flowed in (grants, vested equity, purchases) and what flowed out (tax withholding, plan sales, discretionary sales, gifts). Counted in shares, because grants carry no price.

The chart, in numbers
Flow Shares
Granted 1.2M
Vested / exercised 120K
Other in 11
Withheld for tax 543K
Planned sales (10b5-1) 680K
Gifts 6,400
Kept 49K

Skin in the game

Directly held shares as reported after each trade, indexed to 100 at the start of the window, up to five years back. Direct holdings only: trust and family-entity positions are per-entity in the filings and do not sum honestly, so this chart refuses to guess. The steps are the trades.

The chart, in numbers
Insider Start of the window Latest reported Indexed, start = 100
MOTHNER JONATHAN S 118K 133K 112.9
Howse Curtis 54K 87K 160.1
NAYLOR JEFFREY G 64K 66K 103.2
Wenzel Brian J. Sr. 69K 65K 93.3

Who holds what

the 14 largest holdings of 23
Insider Role Shares held Buys 12 m Sales 12 m 12 m Last trade
DOUBLES BRIAN D See remarks Last trade Mar 2, 2026 Officer 829K $15M net selling over the year: 0 months buying, 1 month selling Mar 2, 2026
MOTHNER JONATHAN S See remarks Last trade May 15, 2026 Officer 133K $6.0M net selling over the year: 0 months buying, 2 months selling May 15, 2026
Howse Curtis See remarks Last trade May 1, 2026 Officer 87K $5.9M net selling over the year: 0 months buying, 4 months selling May 1, 2026
NAYLOR JEFFREY G Last trade Aug 5, 2025 Director 66K Aug 5, 2025
Wenzel Brian J. Sr. See remarks Last trade Mar 3, 2026 Officer 65K $4.5M net selling over the year: 0 months buying, 1 month selling Mar 3, 2026
Alves Paget Leonard Last trade Jul 24, 2017 Director 53K Jul 24, 2017
Juel Carol See remarks Last trade Mar 2, 2026 Officer 52K $4.3M net selling over the year: 0 months buying, 2 months selling Mar 2, 2026
Richie Laurel Last trade Apr 23, 2020 Director 52K Apr 23, 2020
GUTHRIE ROY A Last trade Jul 30, 2018 Director 51K Jul 30, 2018
Casellas Alberto See remarks Last trade Aug 13, 2026 Officer 51K $4.8M net selling over the year: 0 months buying, 4 months selling Aug 13, 2026
AGUIRRE FERNANDO Last trade Apr 23, 2020 Director 46K Apr 23, 2020
Parker P.W. Last trade Jul 28, 2020 Director 34K Jul 28, 2020
Schaller Bart See remarks Last trade Mar 2, 2026 Officer 34K $3.4M net selling over the year: 0 months buying, 2 months selling Mar 2, 2026
Nalluswami Maran See remarks Last trade Mar 5, 2024 Officer 34K Mar 5, 2024

Open-market trade log

the 60 most recent of 239
Date Insider Type Shares Price Value Since trade Filed
Aug 13, 2026 Casellas Alberto (Officer) 5,456 shares $80.00 −3.5% since trade filed Aug 17, 2026 Planned sale (10b5-1) 5,456 $80.00 $436K −3.5% Aug 17, 2026
Aug 3, 2026 COVIELLO ARTHUR W JR (Director) 4,000 shares $77.17 +0.0% since trade filed Aug 4, 2026 Planned sale (10b5-1) 4,000 $77.17 $309K +0.0% Aug 4, 2026
Aug 3, 2026 Owens Darrell (Officer) 610 shares $76.73 +0.6% since trade filed Aug 4, 2026 Planned sale (10b5-1) 610 $76.73 $47K +0.6% Aug 4, 2026
Aug 3, 2026 Gentleman Courtney (Officer) 721 shares $76.73 +0.6% since trade filed Aug 4, 2026 Planned sale (10b5-1) 721 $76.73 $55K +0.6% Aug 4, 2026
May 15, 2026 MOTHNER JONATHAN S (Officer) 11K shares $71.23 +8.3% since trade filed May 19, 2026 Planned sale (10b5-1) 11K $71.23 $802K +8.3% May 19, 2026
May 15, 2026 MOTHNER JONATHAN S (Officer) 40K shares $71.23 +8.3% since trade filed May 19, 2026 Planned sale (10b5-1) 40K $71.23 $2.8M +8.3% May 19, 2026
May 1, 2026 COVIELLO ARTHUR W JR (Director) 4,000 shares $76.55 +0.8% since trade filed May 5, 2026 Planned sale (10b5-1) 4,000 $76.55 $306K +0.8% May 5, 2026
May 1, 2026 Casellas Alberto (Officer) 5,794 shares $76.55 +0.8% since trade filed May 5, 2026 Planned sale (10b5-1) 5,794 $76.55 $444K +0.8% May 5, 2026
May 1, 2026 Howse Curtis (Officer) 8,436 shares $76.55 +0.8% since trade filed May 5, 2026 Planned sale (10b5-1) 8,436 $76.55 $646K +0.8% May 5, 2026
Mar 3, 2026 Wenzel Brian J. Sr. (Officer) 47K shares $67.16 +14.9% since trade filed Mar 3, 2026 Planned sale (10b5-1) 47K $67.16 $3.2M +14.9% Mar 3, 2026
Mar 2, 2026 DOUBLES BRIAN D (Officer) 28K shares $67.96 +13.6% since trade filed Mar 3, 2026 Planned sale (10b5-1) 28K $67.96 $1.9M +13.6% Mar 3, 2026
Mar 2, 2026 DOUBLES BRIAN D (Officer) 39K shares $68.52 +12.6% since trade filed Mar 3, 2026 Planned sale (10b5-1) 39K $68.52 $2.7M +12.6% Mar 3, 2026
Mar 2, 2026 DOUBLES BRIAN D (Officer) 150K shares $68.86 +12.1% since trade filed Mar 3, 2026 Planned sale (10b5-1) 150K $68.86 $10M +12.1% Mar 3, 2026
Mar 2, 2026 Casellas Alberto (Officer) 14K shares $67.71 +14.0% since trade filed Mar 3, 2026 Planned sale (10b5-1) 14K $67.71 $975K +14.0% Mar 3, 2026
Mar 2, 2026 Wenzel Brian J. Sr. (Officer) 20K shares $67.71 +14.0% since trade filed Mar 3, 2026 Planned sale (10b5-1) 20K $67.71 $1.3M +14.0% Mar 3, 2026
Mar 2, 2026 Howse Curtis (Officer) 7,882 shares $67.71 +14.0% since trade filed Mar 3, 2026 Planned sale (10b5-1) 7,882 $67.71 $534K +14.0% Mar 3, 2026
Mar 2, 2026 Schaller Bart (Officer) 13K shares $67.71 +14.0% since trade filed Mar 3, 2026 Planned sale (10b5-1) 13K $67.71 $879K +14.0% Mar 3, 2026
Mar 2, 2026 Juel Carol (Officer) 17K shares $67.71 +14.0% since trade filed Mar 3, 2026 Planned sale (10b5-1) 17K $67.71 $1.1M +14.0% Mar 3, 2026
Mar 2, 2026 Owens Darrell (Officer) 3,865 shares $67.71 +14.0% since trade filed Mar 3, 2026 Planned sale (10b5-1) 3,865 $67.71 $262K +14.0% Mar 3, 2026
Mar 2, 2026 Gentleman Courtney (Officer) 4,338 shares $67.71 +14.0% since trade filed Mar 3, 2026 Planned sale (10b5-1) 4,338 $67.71 $294K +14.0% Mar 3, 2026
Feb 17, 2026 Casellas Alberto (Officer) 42K shares $70.60 +9.3% since trade filed Feb 19, 2026 Planned sale (10b5-1) 42K $70.60 $2.9M +9.3% Feb 19, 2026
Feb 17, 2026 Schaller Bart (Officer) 35K shares $70.60 +9.3% since trade filed Feb 19, 2026 Planned sale (10b5-1) 35K $70.60 $2.5M +9.3% Feb 19, 2026
Feb 17, 2026 Juel Carol (Officer) 44K shares $70.60 +9.3% since trade filed Feb 19, 2026 Planned sale (10b5-1) 44K $70.60 $3.1M +9.3% Feb 19, 2026
Feb 17, 2026 Owens Darrell (Officer) 10K shares $70.60 +9.3% since trade filed Feb 19, 2026 Planned sale (10b5-1) 10K $70.60 $727K +9.3% Feb 19, 2026
Feb 17, 2026 Gentleman Courtney (Officer) 12K shares $70.60 +9.3% since trade filed Feb 19, 2026 Planned sale (10b5-1) 12K $70.60 $850K +9.3% Feb 19, 2026
Feb 2, 2026 COVIELLO ARTHUR W JR (Director) 4,000 shares $72.32 +6.7% since trade filed Feb 4, 2026 Planned sale (10b5-1) 4,000 $72.32 $289K +6.7% Feb 4, 2026
Feb 2, 2026 Howse Curtis (Officer) 53K shares $72.32 +6.7% since trade filed Feb 4, 2026 Planned sale (10b5-1) 53K $72.32 $3.8M +6.7% Feb 4, 2026
Nov 17, 2025 MOTHNER JONATHAN S (Officer) 12K shares $72.80 +6.0% since trade filed Nov 19, 2025 Planned sale (10b5-1) 12K $72.80 $874K +6.0% Nov 19, 2025
Nov 17, 2025 MOTHNER JONATHAN S (Officer) 20K shares $72.80 +6.0% since trade filed Nov 19, 2025 Planned sale (10b5-1) 20K $72.80 $1.5M +6.0% Nov 19, 2025
Nov 3, 2025 COVIELLO ARTHUR W JR (Director) 8,000 shares $73.93 +4.4% since trade filed Nov 5, 2025 Planned sale (10b5-1) 8,000 $73.93 $591K +4.4% Nov 5, 2025
Nov 3, 2025 Howse Curtis (Officer) 12K shares $74.02 +4.3% since trade filed Nov 5, 2025 Planned sale (10b5-1) 12K $74.02 $895K +4.3% Nov 5, 2025
Nov 3, 2025 Owens Darrell (Officer) 2,989 shares $74.02 +4.3% since trade filed Nov 5, 2025 Planned sale (10b5-1) 2,989 $74.02 $221K +4.3% Nov 5, 2025
Aug 5, 2025 NAYLOR JEFFREY G (Director) 10K shares $70.00 +10.2% since trade filed Aug 5, 2025 Planned sale (10b5-1) 10K $70.00 $700K +10.2% Aug 5, 2025
Aug 5, 2025 Wenzel Brian J. Sr. (Officer) 8,514 shares $70.00 +10.2% since trade filed Aug 5, 2025 Planned sale (10b5-1) 8,514 $70.00 $596K +10.2% Aug 5, 2025
Aug 4, 2025 Owens Darrell (Officer) 600 shares $67.95 +13.6% since trade filed Aug 5, 2025 Planned sale (10b5-1) 600 $67.95 $41K +13.6% Aug 5, 2025
Aug 4, 2025 Gentleman Courtney (Officer) 709 shares $67.95 +13.6% since trade filed Aug 5, 2025 Planned sale (10b5-1) 709 $67.95 $48K +13.6% Aug 5, 2025
Aug 1, 2025 NAYLOR JEFFREY G (Director) 10K shares $67.50 +14.3% since trade filed Aug 5, 2025 Planned sale (10b5-1) 10K $67.50 $675K +14.3% Aug 5, 2025
Jun 24, 2025 NAYLOR JEFFREY G (Director) 10K shares $65.00 +18.7% since trade filed Jun 26, 2025 Planned sale (10b5-1) 10K $65.00 $650K +18.7% Jun 26, 2025
Jun 24, 2025 Howse Curtis (Officer) 11K shares $65.00 +18.7% since trade filed Jun 26, 2025 Planned sale (10b5-1) 11K $65.00 $740K +18.7% Jun 26, 2025
May 19, 2025 MOTHNER JONATHAN S (Officer) 41K shares $60.07 +28.5% since trade filed May 19, 2025 Planned sale (10b5-1) 41K $60.07 $2.4M +28.5% May 19, 2025
Mar 3, 2025 Casellas Alberto (Officer) 58K shares $60.01 +28.6% since trade filed Mar 4, 2025 Planned sale (10b5-1) 58K $60.01 $3.5M +28.6% Mar 4, 2025
Mar 3, 2025 Wenzel Brian J. Sr. (Officer) 63K shares $60.01 +28.6% since trade filed Mar 4, 2025 Planned sale (10b5-1) 63K $60.01 $3.8M +28.6% Mar 4, 2025
Mar 3, 2025 Howse Curtis (Officer) 34K shares $60.01 +28.6% since trade filed Mar 4, 2025 Planned sale (10b5-1) 34K $60.01 $2.0M +28.6% Mar 4, 2025
Mar 3, 2025 Schaller Bart (Officer) 200 shares $61.09 +26.3% since trade filed Mar 4, 2025 Planned sale (10b5-1) 200 $61.09 $12K +26.3% Mar 4, 2025
Mar 3, 2025 Schaller Bart (Officer) 10K shares $58.58 +31.7% since trade filed Mar 4, 2025 Planned sale (10b5-1) 10K $58.58 $615K +31.7% Mar 4, 2025
Mar 3, 2025 Schaller Bart (Officer) 11K shares $57.42 +34.4% since trade filed Mar 4, 2025 Planned sale (10b5-1) 11K $57.42 $605K +34.4% Mar 4, 2025
Mar 3, 2025 Schaller Bart (Officer) 16K shares $60.48 +27.6% since trade filed Mar 4, 2025 Planned sale (10b5-1) 16K $60.48 $961K +27.6% Mar 4, 2025
Mar 3, 2025 Schaller Bart (Officer) 38K shares $59.28 +30.2% since trade filed Mar 4, 2025 Planned sale (10b5-1) 38K $59.28 $2.3M +30.2% Mar 4, 2025
Mar 3, 2025 Juel Carol (Officer) 363 shares $61.13 +26.2% since trade filed Mar 4, 2025 Planned sale (10b5-1) 363 $61.13 $22K +26.2% Mar 4, 2025
Mar 3, 2025 Juel Carol (Officer) 12K shares $58.57 +31.8% since trade filed Mar 4, 2025 Planned sale (10b5-1) 12K $58.57 $724K +31.8% Mar 4, 2025
Mar 3, 2025 Juel Carol (Officer) 13K shares $57.43 +34.4% since trade filed Mar 4, 2025 Planned sale (10b5-1) 13K $57.43 $757K +34.4% Mar 4, 2025
Mar 3, 2025 Juel Carol (Officer) 19K shares $60.49 +27.6% since trade filed Mar 4, 2025 Planned sale (10b5-1) 19K $60.49 $1.2M +27.6% Mar 4, 2025
Mar 3, 2025 Juel Carol (Officer) 46K shares $59.29 +30.2% since trade filed Mar 4, 2025 Planned sale (10b5-1) 46K $59.29 $2.7M +30.2% Mar 4, 2025
Mar 3, 2025 Owens Darrell (Officer) 11K shares $60.01 +28.6% since trade filed Mar 4, 2025 Planned sale (10b5-1) 11K $60.01 $665K +28.6% Mar 4, 2025
Mar 3, 2025 Gentleman Courtney (Officer) 10K shares $60.01 +28.6% since trade filed Mar 4, 2025 Planned sale (10b5-1) 10K $60.01 $601K +28.6% Mar 4, 2025
Feb 28, 2025 DOUBLES BRIAN D (Officer) 1,363 shares $60.62 +27.3% since trade filed Mar 4, 2025 Planned sale (10b5-1) 1,363 $60.62 $83K +27.3% Mar 4, 2025
Feb 28, 2025 DOUBLES BRIAN D (Officer) 2,157 shares $60.58 +27.4% since trade filed Mar 4, 2025 Planned sale (10b5-1) 2,157 $60.58 $131K +27.4% Mar 4, 2025
Feb 28, 2025 DOUBLES BRIAN D (Officer) 8,846 shares $60.59 +27.4% since trade filed Mar 4, 2025 Planned sale (10b5-1) 8,846 $60.59 $536K +27.4% Mar 4, 2025
Feb 28, 2025 DOUBLES BRIAN D (Officer) 19K shares $60.05 +28.5% since trade filed Mar 4, 2025 Planned sale (10b5-1) 19K $60.05 $1.2M +28.5% Mar 4, 2025
Feb 28, 2025 DOUBLES BRIAN D (Officer) 26K shares $60.04 +28.5% since trade filed Mar 4, 2025 Planned sale (10b5-1) 26K $60.04 $1.6M +28.5% Mar 4, 2025

“Since trade” compares with the latest insider-implied price, not a market quote: these pages are built from filings alone. A role here is the one on that day's Form 4, so somebody promoted since appears under both titles.

Filing hygiene

456 Forms 4, 3 years
3 filed late
0 amendments
2.2 avg. days to file

How to read this

A Form 4 transaction code decides everything. P is an open-market purchase and S an open-market sale; those two are the only codes where an insider chose to trade. A is a grant, M an option exercise or vesting, F shares withheld to cover tax, G a gift. Most “insiders dumped billions” headlines are code F and M mechanics.

Sales flagged 10b5-1 run on a plan the insider adopted in advance; since 2023 every Form 4 carries that flag. Buys have historically predicted returns, sales mostly have not, and this page states filings, not advice.

Every number on this page comes from Forms 3, 4 and 5 filed with the SEC. The insider export runs on its own schedule, so it can be a few days behind the rest of the site; the date below says how far it goes. Browse the source filings on SEC EDGAR. Data through Sep 18, 2026