Yum! Brands insider activity
What the executives and directors of Yum! Brands actually did with their own shares, decoded from their SEC Form 4 filings. Each figure says the stretch of time it covers.
The tape: three years of insider trades
Every marker sits at the price reported on the Form 4. The line is the monthly median of all prices insiders reported, so the chart needs no market feed; the grey strip is the routine flow (grants, vestings, tax withholding and gifts) that a headline gets wrong by counting it as selling.
The 105 routine events on the chart, as a list
| Date | Insider | Shares |
|---|---|---|
| Sep 1, 2026 | Mezvinsky Scott | 482 |
| Aug 18, 2026 | Tresvant Sean | 6,136 |
| Aug 3, 2026 | Russell David Eric | 23K |
| Aug 3, 2026 | Mezvinsky Scott | 483 |
| Jul 1, 2026 | Mezvinsky Scott | 483 |
| Jun 1, 2026 | Mezvinsky Scott | 483 |
| May 16, 2026 | Roy Ranjith | 457 |
| May 1, 2026 | Mezvinsky Scott | 483 |
| Apr 1, 2026 | Domier Tanya | 2,787 |
| Apr 1, 2026 | Oberg Kathleen K. | 910 |
| Apr 1, 2026 | Mezvinsky Scott | 483 |
| Mar 2, 2026 | Mezvinsky Scott | 483 |
| Feb 26, 2026 | Mezvinsky Scott | 483 |
| Feb 11, 2026 | Skeans Tracy L | 8,490 |
| Feb 11, 2026 | Powell Aaron | 7,316 |
| Feb 11, 2026 | Turner Christopher Lee | 8,402 |
| Feb 10, 2026 | Tresvant Sean | 4,577 |
| Feb 10, 2026 | Burkhardt Erika | 1,064 |
| Feb 10, 2026 | Mezvinsky Scott | 3,116 |
| Feb 10, 2026 | Roy Ranjith | 446 |
| Feb 6, 2026 | Skala Justin | 1,718 |
| Feb 6, 2026 | Young Scrivner Annie | 1,718 |
| Feb 6, 2026 | Skeans Tracy L | 14K |
| Feb 6, 2026 | Powell Aaron | 11K |
| Feb 6, 2026 | Turner Christopher Lee | 15K |
| Dec 1, 2025 | Mezvinsky Scott | 409 |
| Nov 17, 2025 | Skeans Tracy L | 26K |
| Nov 11, 2025 | Powell Aaron | 29K |
| Nov 7, 2025 | Nelson Thomas | 3,096 |
| Nov 5, 2025 | Burkhardt Erika | 4,073 |
| Nov 5, 2025 | Mezvinsky Scott | 409 |
| Oct 1, 2025 | Skala Justin | 2,129 |
| Oct 1, 2025 | Domier Tanya | 2,132 |
| Oct 1, 2025 | Mezvinsky Scott | 409 |
| Sep 15, 2025 | Gibbs David W | 11K |
| Sep 2, 2025 | Mezvinsky Scott | 409 |
| Aug 15, 2025 | Skeans Tracy L | 28K |
| Aug 15, 2025 | Gibbs David W | 11K |
| Aug 14, 2025 | GRADDICK WEIR MIRIAN M | 3,096 |
| Aug 6, 2025 | Cornell Brian C | 3,244 |
| Aug 6, 2025 | Mezvinsky Scott | 409 |
| Jul 15, 2025 | Gibbs David W | 11K |
| Jul 1, 2025 | Mezvinsky Scott | 410 |
| Jun 16, 2025 | Gibbs David W | 11K |
| Jun 4, 2025 | Mezvinsky Scott | 410 |
| May 29, 2025 | Gibbs David W | 154K |
| May 15, 2025 | Gibbs David W | 11K |
| Apr 15, 2025 | Gibbs David W | 7,788 |
| Mar 17, 2025 | Gibbs David W | 7,788 |
| Mar 6, 2025 | Burkhardt Erika | 1,518 |
| Feb 11, 2025 | Gibbs David W | 91K |
| Feb 11, 2025 | Skeans Tracy L | 22K |
| Feb 11, 2025 | Powell Aaron | 15K |
| Feb 11, 2025 | Turner Christopher Lee | 20K |
| Feb 11, 2025 | Sami Sabir | 16K |
| Feb 11, 2025 | Tresvant Sean | 2,806 |
| Feb 10, 2025 | Skala Justin | 4,211 |
| Feb 10, 2025 | Young Scrivner Annie | 1,889 |
| Feb 10, 2025 | Russell David Eric | 17K |
| Feb 10, 2025 | Burkhardt Erika | 116 |
Where the shares went, last 12 months
Every Form 4 movement decomposed: what flowed in (grants, vested equity, purchases) and what flowed out (tax withholding, plan sales, discretionary sales, gifts). Counted in shares, because grants carry no price.
The chart, in numbers
| Flow | Shares |
|---|---|
| From holdings | 7,720 |
| Granted | 34K |
| Vested / exercised | 126K |
| Withheld for tax | 82K |
| Planned sales (10b5-1) | 54K |
| Discretionary sales | 31K |
Skin in the game
Directly held shares as reported after each trade, indexed to 100 at the start of the window, up to five years back. Direct holdings only: trust and family-entity positions are per-entity in the filings and do not sum honestly, so this chart refuses to guess. The steps are the trades.
The chart, in numbers
| Insider | Start of the window | Latest reported | Indexed, start = 100 |
|---|---|---|---|
| Russell David Eric | 17K | 12K | 69.3 |
| Nelson Thomas | 19K | 23K | 125.1 |
| Skala Justin | 9,130 | 18K | 193.2 |
Who holds what
the 14 largest holdings of 20| Insider | Role | Shares held | Buys 12 m | Sales 12 m | 12 m | Last trade |
|---|---|---|---|---|---|---|
| Gibbs David W Chief Executive Officer Last trade Sep 15, 2025 | CEO | 111K | – | – | Sep 15, 2025 | |
| Turner Christopher Lee Chief Executive Officer Last trade Sep 1, 2026 | CEO | 64K | – | $320K | net selling over the year: 0 months buying, 8 months selling | Sep 1, 2026 |
| Russell David Eric Sr. Vice President, Controller Last trade Aug 3, 2026 | Officer | 35K | – | $1.2M | net selling over the year: 0 months buying, 1 month selling | Aug 3, 2026 |
| Catlett Scott Chief Legal &Franchise Officer Last trade Aug 13, 2024 | Officer | 33K | – | – | Aug 13, 2024 | |
| Nelson Thomas | Director | 24K | – | – | – | |
| Skala Justin Last trade Feb 10, 2025 | Director | 18K | – | – | Feb 10, 2025 | |
| Powell Aaron CEO - Pizza Hut Last trade Jul 1, 2026 | CEO | 12K | – | $4.2M | net selling over the year: 0 months buying, 4 months selling | Jul 1, 2026 |
| King Mark James CEO - Taco Bell Last trade Nov 6, 2023 | CEO | 8,210 | – | – | Nov 6, 2023 | |
| Domier Tanya Last trade Feb 8, 2019 | Director | 7,744 | – | – | Feb 8, 2019 | |
| Tresvant Sean Taco Bell, CEO, YUM CCO Last trade May 26, 2026 | CEO | 7,241 | – | $464K | net selling over the year: 0 months buying, 1 month selling | May 26, 2026 |
| Sami Sabir Chief Executive Officer - KFC Last trade Aug 7, 2024 | CEO | 6,016 | – | – | Aug 7, 2024 | |
| GRADDICK WEIR MIRIAN M Last trade Aug 14, 2025 | Director | 4,329 | – | – | Aug 14, 2025 | |
| Young Scrivner Annie | Director | 3,897 | – | – | – | |
| Cornell Brian C Last trade Aug 6, 2025 | Director | 3,096 | – | – | Aug 6, 2025 |
Open-market trade log
the 60 most recent of 2,035| Date | Insider | Type | Shares | Price | Value | Since trade | Filed |
|---|---|---|---|---|---|---|---|
| Sep 1, 2026 | Turner Christopher Lee (CEO) 261 shares $153.64 +0.0% since trade filed Sep 1, 2026 | Planned sale (10b5-1) | 261 | $153.64 | $40K | +0.0% | Sep 1, 2026 |
| Sep 1, 2026 | Mezvinsky Scott (CEO) 268 shares $153.64 +0.0% since trade filed Sep 1, 2026 | Planned sale (10b5-1) | 268 | $153.64 | $41K | +0.0% | Sep 1, 2026 |
| Aug 24, 2026 | Skeans Tracy L (COO) 3,494 shares $158.00 −2.8% since trade filed Aug 24, 2026 | Planned sale (10b5-1) | 3,494 | $158.00 | $552K | −2.8% | Aug 24, 2026 |
| Aug 3, 2026 | Russell David Eric (Officer) 7,961 shares $153.15 +0.3% since trade filed Aug 4, 2026 | Planned sale (10b5-1) | 7,961 | $153.15 | $1.2M | +0.3% | Aug 4, 2026 |
| Aug 3, 2026 | Turner Christopher Lee (CEO) 261 shares $153.15 +0.3% since trade filed Aug 3, 2026 | Planned sale (10b5-1) | 261 | $153.15 | $40K | +0.3% | Aug 3, 2026 |
| Aug 3, 2026 | Mezvinsky Scott (CEO) 268 shares $153.15 +0.3% since trade filed Aug 3, 2026 | Planned sale (10b5-1) | 268 | $153.15 | $41K | +0.3% | Aug 3, 2026 |
| Jul 1, 2026 | Powell Aaron (CEO) 6,001 shares $160.42 −4.2% since trade filed Jul 1, 2026 | Planned sale (10b5-1) | 6,001 | $160.42 | $963K | −4.2% | Jul 1, 2026 |
| Jul 1, 2026 | Turner Christopher Lee (CEO) 250 shares $160.42 −4.2% since trade filed Jul 1, 2026 | Planned sale (10b5-1) | 250 | $160.42 | $40K | −4.2% | Jul 1, 2026 |
| Jul 1, 2026 | Mezvinsky Scott (CEO) 277 shares $160.42 −4.2% since trade filed Jul 1, 2026 | Planned sale (10b5-1) | 277 | $160.42 | $44K | −4.2% | Jul 1, 2026 |
| Jun 1, 2026 | Turner Christopher Lee (CEO) 270 shares $148.14 +3.7% since trade filed Jun 2, 2026 | Planned sale (10b5-1) | 270 | $148.14 | $40K | +3.7% | Jun 2, 2026 |
| Jun 1, 2026 | Mezvinsky Scott (CEO) 261 shares $148.14 +3.7% since trade filed Jun 2, 2026 | Planned sale (10b5-1) | 261 | $148.14 | $39K | +3.7% | Jun 2, 2026 |
| May 26, 2026 | Tresvant Sean (CEO) 3,000 shares $154.68 −0.7% since trade filed May 26, 2026 | Discretionary sale | 3,000 | $154.68 | $464K | −0.7% | May 26, 2026 |
| May 19, 2026 | Powell Aaron (CEO) 6,001 shares $152.35 +0.9% since trade filed May 19, 2026 | Planned sale (10b5-1) | 6,001 | $152.35 | $914K | +0.9% | May 19, 2026 |
| May 15, 2026 | Skeans Tracy L (COO) 9 shares $152.00 +1.1% since trade filed May 15, 2026 | Planned sale (10b5-1) | 9 | $152.00 | $1K | +1.1% | May 15, 2026 |
| May 15, 2026 | Skeans Tracy L (COO) 15 shares $152.00 +1.1% since trade filed May 15, 2026 | Planned sale (10b5-1) | 15 | $152.00 | $2K | +1.1% | May 15, 2026 |
| May 15, 2026 | Skeans Tracy L (COO) 22 shares $152.00 +1.1% since trade filed May 15, 2026 | Planned sale (10b5-1) | 22 | $152.00 | $3K | +1.1% | May 15, 2026 |
| May 15, 2026 | Skeans Tracy L (COO) 33 shares $152.00 +1.1% since trade filed May 15, 2026 | Planned sale (10b5-1) | 33 | $152.00 | $5K | +1.1% | May 15, 2026 |
| May 15, 2026 | Skeans Tracy L (COO) 396 shares $152.00 +1.1% since trade filed May 15, 2026 | Planned sale (10b5-1) | 396 | $152.00 | $60K | +1.1% | May 15, 2026 |
| May 15, 2026 | Skeans Tracy L (COO) 414 shares $152.00 +1.1% since trade filed May 15, 2026 | Planned sale (10b5-1) | 414 | $152.00 | $63K | +1.1% | May 15, 2026 |
| May 15, 2026 | Skeans Tracy L (COO) 427 shares $152.00 +1.1% since trade filed May 15, 2026 | Planned sale (10b5-1) | 427 | $152.00 | $65K | +1.1% | May 15, 2026 |
| May 15, 2026 | Skeans Tracy L (COO) 521 shares $152.00 +1.1% since trade filed May 15, 2026 | Planned sale (10b5-1) | 521 | $152.00 | $79K | +1.1% | May 15, 2026 |
| May 1, 2026 | Turner Christopher Lee (CEO) 250 shares $160.48 −4.3% since trade filed May 1, 2026 | Discretionary sale | 250 | $160.48 | $40K | −4.3% | May 1, 2026 |
| May 1, 2026 | Mezvinsky Scott (CEO) 277 shares $160.48 −4.3% since trade filed May 1, 2026 | Planned sale (10b5-1) | 277 | $160.48 | $44K | −4.3% | May 1, 2026 |
| Apr 1, 2026 | Turner Christopher Lee (CEO) 257 shares $154.18 −0.4% since trade filed Apr 1, 2026 | Planned sale (10b5-1) | 257 | $154.18 | $40K | −0.4% | Apr 1, 2026 |
| Apr 1, 2026 | Mezvinsky Scott (CEO) 271 shares $154.18 −0.4% since trade filed Apr 1, 2026 | Planned sale (10b5-1) | 271 | $154.18 | $42K | −0.4% | Apr 1, 2026 |
| Mar 2, 2026 | Turner Christopher Lee (CEO) 238 shares $166.29 −7.6% since trade filed Mar 2, 2026 | Planned sale (10b5-1) | 238 | $166.29 | $40K | −7.6% | Mar 2, 2026 |
| Mar 2, 2026 | Mezvinsky Scott (CEO) 287 shares $166.29 −7.6% since trade filed Mar 2, 2026 | Planned sale (10b5-1) | 287 | $166.29 | $48K | −7.6% | Mar 2, 2026 |
| Feb 26, 2026 | Turner Christopher Lee (CEO) 242 shares $166.02 −7.5% since trade filed Feb 26, 2026 | Planned sale (10b5-1) | 242 | $166.02 | $40K | −7.5% | Feb 26, 2026 |
| Feb 26, 2026 | Mezvinsky Scott (CEO) 284 shares $166.02 −7.5% since trade filed Feb 26, 2026 | Planned sale (10b5-1) | 284 | $166.02 | $47K | −7.5% | Feb 26, 2026 |
| Feb 17, 2026 | Skeans Tracy L (COO) 2,970 shares $160.80 −4.5% since trade filed Feb 17, 2026 | Discretionary sale | 2,970 | $160.80 | $478K | −4.5% | Feb 17, 2026 |
| Feb 17, 2026 | Skeans Tracy L (COO) 5,341 shares $160.16 −4.1% since trade filed Feb 17, 2026 | Discretionary sale | 5,341 | $160.16 | $855K | −4.1% | Feb 17, 2026 |
| Feb 13, 2026 | Mezvinsky Scott (CEO) 1,612 shares $164.63 −6.7% since trade filed Feb 17, 2026 | Discretionary sale | 1,612 | $164.63 | $265K | −6.7% | Feb 17, 2026 |
| Feb 5, 2026 | Powell Aaron (CEO) 12K shares $161.44 −4.8% since trade filed Feb 6, 2026 | Discretionary sale | 12K | $161.44 | $1.9M | −4.8% | Feb 6, 2026 |
| Dec 1, 2025 | Mezvinsky Scott (CEO) 276 shares $153.17 +0.3% since trade filed Dec 1, 2025 | Planned sale (10b5-1) | 276 | $153.17 | $42K | +0.3% | Dec 1, 2025 |
| Nov 17, 2025 | Skeans Tracy L (COO) 12K shares $149.02 +3.1% since trade filed Nov 18, 2025 | Planned sale (10b5-1) | 12K | $149.02 | $1.8M | +3.1% | Nov 18, 2025 |
| Nov 17, 2025 | Skeans Tracy L (COO) 12K shares $149.18 +3.0% since trade filed Nov 18, 2025 | Planned sale (10b5-1) | 12K | $149.18 | $1.8M | +3.0% | Nov 18, 2025 |
| Nov 11, 2025 | Powell Aaron (CEO) 449 shares $150.48 +2.1% since trade filed Nov 12, 2025 | Discretionary sale | 449 | $150.48 | $68K | +2.1% | Nov 12, 2025 |
| Nov 11, 2025 | Powell Aaron (CEO) 727 shares $150.48 +2.1% since trade filed Nov 12, 2025 | Discretionary sale | 727 | $150.48 | $109K | +2.1% | Nov 12, 2025 |
| Nov 11, 2025 | Powell Aaron (CEO) 1,614 shares $150.48 +2.1% since trade filed Nov 12, 2025 | Discretionary sale | 1,614 | $150.48 | $243K | +2.1% | Nov 12, 2025 |
| Nov 6, 2025 | Mezvinsky Scott (CEO) 1,755 shares $148.81 +3.3% since trade filed Nov 7, 2025 | Discretionary sale | 1,755 | $148.81 | $261K | +3.3% | Nov 7, 2025 |
| Nov 5, 2025 | Burkhardt Erika (Officer) 1,269 shares $149.37 +2.9% since trade filed Nov 5, 2025 | Discretionary sale | 1,269 | $149.37 | $190K | +2.9% | Nov 5, 2025 |
| Nov 5, 2025 | Mezvinsky Scott (CEO) 273 shares $154.27 −0.4% since trade filed Nov 6, 2025 | Planned sale (10b5-1) | 273 | $154.27 | $42K | −0.4% | Nov 6, 2025 |
| Oct 1, 2025 | Mezvinsky Scott (CEO) 275 shares $152.59 +0.7% since trade filed Oct 1, 2025 | Planned sale (10b5-1) | 275 | $152.59 | $42K | +0.7% | Oct 1, 2025 |
| Sep 15, 2025 | Gibbs David W (CEO) 1,976 shares $149.80 +2.6% since trade filed Sep 15, 2025 | Planned sale (10b5-1) | 1,976 | $149.80 | $296K | +2.6% | Sep 15, 2025 |
| Sep 15, 2025 | Gibbs David W (CEO) 5,200 shares $149.80 +2.6% since trade filed Sep 15, 2025 | Planned sale (10b5-1) | 5,200 | $149.80 | $779K | +2.6% | Sep 15, 2025 |
| Sep 2, 2025 | Mezvinsky Scott (CEO) 270 shares $145.27 +5.8% since trade filed Sep 2, 2025 | Planned sale (10b5-1) | 270 | $145.27 | $39K | +5.8% | Sep 2, 2025 |
| Aug 15, 2025 | Gibbs David W (CEO) 1,954 shares $146.84 +4.6% since trade filed Aug 18, 2025 | Planned sale (10b5-1) | 1,954 | $146.84 | $287K | +4.6% | Aug 18, 2025 |
| Aug 15, 2025 | Gibbs David W (CEO) 5,152 shares $146.84 +4.6% since trade filed Aug 18, 2025 | Planned sale (10b5-1) | 5,152 | $146.84 | $757K | +4.6% | Aug 18, 2025 |
| Aug 15, 2025 | Skeans Tracy L (COO) 12K shares $148.24 +3.6% since trade filed Aug 18, 2025 | Discretionary sale | 12K | $148.24 | $1.8M | +3.6% | Aug 18, 2025 |
| Aug 14, 2025 | GRADDICK WEIR MIRIAN M (Director) 2,038 shares $145.30 +5.7% since trade filed Aug 15, 2025 | Discretionary sale | 2,038 | $145.30 | $296K | +5.7% | Aug 15, 2025 |
| Aug 6, 2025 | Cornell Brian C (Director) 87 shares $139.92 +9.8% since trade filed Aug 7, 2025 | Discretionary sale | 87 | $139.92 | $12K | +9.8% | Aug 7, 2025 |
| Aug 6, 2025 | Cornell Brian C (Director) 1,993 shares $139.92 +9.8% since trade filed Aug 7, 2025 | Discretionary sale | 1,993 | $139.92 | $279K | +9.8% | Aug 7, 2025 |
| Aug 6, 2025 | Mezvinsky Scott (CEO) 263 shares $139.92 +9.8% since trade filed Aug 7, 2025 | Discretionary sale | 263 | $139.92 | $37K | +9.8% | Aug 7, 2025 |
| Jul 15, 2025 | Gibbs David W (CEO) 1,957 shares $146.60 +4.8% since trade filed Jul 15, 2025 | Planned sale (10b5-1) | 1,957 | $146.60 | $287K | +4.8% | Jul 15, 2025 |
| Jul 15, 2025 | Gibbs David W (CEO) 5,160 shares $146.60 +4.8% since trade filed Jul 15, 2025 | Planned sale (10b5-1) | 5,160 | $146.60 | $756K | +4.8% | Jul 15, 2025 |
| Jul 1, 2025 | Mezvinsky Scott (CEO) 272 shares $148.28 +3.6% since trade filed Jul 1, 2025 | Planned sale (10b5-1) | 272 | $148.28 | $40K | +3.6% | Jul 1, 2025 |
| Jun 16, 2025 | Gibbs David W (CEO) 1,930 shares $144.00 +6.7% since trade filed Jun 16, 2025 | Planned sale (10b5-1) | 1,930 | $144.00 | $278K | +6.7% | Jun 16, 2025 |
| Jun 16, 2025 | Gibbs David W (CEO) 5,102 shares $144.00 +6.7% since trade filed Jun 16, 2025 | Planned sale (10b5-1) | 5,102 | $144.00 | $735K | +6.7% | Jun 16, 2025 |
| Jun 4, 2025 | Mezvinsky Scott (CEO) 268 shares $145.97 +5.3% since trade filed Jun 4, 2025 | Planned sale (10b5-1) | 268 | $145.97 | $39K | +5.3% | Jun 4, 2025 |
| May 15, 2025 | Gibbs David W (CEO) 1,940 shares $145.57 +5.5% since trade filed May 15, 2025 | Planned sale (10b5-1) | 1,940 | $145.57 | $282K | +5.5% | May 15, 2025 |
“Since trade” compares with the latest insider-implied price, not a market quote: these pages are built from filings alone. A role here is the one on that day's Form 4, so somebody promoted since appears under both titles.
Filing hygiene
How to read this
A Form 4 transaction code decides everything. P is an open-market purchase and S an open-market sale; those two are the only codes where an insider chose to trade. A is a grant, M an option exercise or vesting, F shares withheld to cover tax, G a gift. Most “insiders dumped billions” headlines are code F and M mechanics.
Sales flagged 10b5-1 run on a plan the insider adopted in advance; since 2023 every Form 4 carries that flag. Buys have historically predicted returns, sales mostly have not, and this page states filings, not advice.