Apple Q1 FY25: where the revenue came from and where it went
The whole income statement of Apple for this quarter, as one diagram: what earned the revenue, and what it went on.
- Period
- Sep 29 – Dec 28, 2024
- Reported
- Jan 31, 2025
Revenue$124.3B
+4% year over year
Gross profit$58.3B
47% margin
Operating profit$42.8B
34% margin
Net profit$36.3B
29% margin
Figures in billions of dollars.
The numbers
| Item | Value | Share of revenue | Year over year |
|---|---|---|---|
| Revenue | 124.3 | 100% | +4% |
| iPhone | 69.1 | 56% | −1% |
| Services | 26.3 | 21% | +14% |
| Wearables | 11.7 | 9% | −2% |
| Mac | 9.0 | 7% | +16% |
| iPad | 8.1 | 7% | +15% |
| Cost of revenue | −66.0 | 53% | |
| Gross profit | 58.3 | 47% margin | +1pp |
| R&D | −8.3 | 6% | +0pp |
| Sales & marketing | −5.1 | 4% | +0pp |
| G&A | −2.1 | 2% | +0pp |
| Operating profit | 42.8 | 34% margin | +1pp |
| Interest & other costs | −0.2 | ||
| Tax | −6.3 | ||
| Net profit | 36.3 | 29% margin | +1pp |
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